SB-1328- Sr Content Writer- IT

3 weeks ago

Hyderabad, Telangana, India Softbiz Solutions Full time
Job Description

Key Responsibilities

- Create compelling, benefit-led content for:
- Website & landing pages
- Thought leadership (blogs, POVs, whitepapers)
- Case studies, eBooks, and reports
- Brand messaging, taglines, and microcopy
- Campaigns, ads, and social copy
- Transform product features into clear Value Benefit Feature (VBF) messages aligned with user needs.
- Collaborate closely with design, SEO, and product teams to ensure messaging consistency and performance.
- Research and distill complex IT and SaaS concepts into easy-to-understand, non-jargony narratives.
- Own and maintain editorial calendars, voice guidelines, and content libraries.
- Drive messaging for brand revamp projects, new service launches, and partner communications.

Requirements

- 7-8 years of B2B writing experience, with strong exposure toIT, SaaS, or digital services.
- Excellent storytelling, editing, and interviewing skills.
- Proven ability to write across formats and audiences from C-suite to technical users.
- Experience with frameworks likeVBF, orStoryBrand.
- Comfortable working independently while collaborating with cross-functional teams.

Nice to Have

- Experience with GenAI topics, product marketing, or employer branding.
- Background in UX writing or video scriptwriting is a bonus.
- Familiarity with SEO and performance writing.

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