Copywriter

2 days ago


Kochi, India Mirchi Full time

Key Responsibilities - Create ideas & write copy that make for great content on air & across other mediums for the consumer - Develop ideas and be a part of the station Programming Team that contributes to show concepts, show content, & thus play a key role in enhancing the on-air listenership - Create ideas & concepts for proactive client pitches keeping in mind the client’s marketing objectives & Brand Mirchi guidelines - Write scripts for radio commercials based as per the client briefs & create sketches (Copy with Voice over) for client approvals / Sales approvals - Write scripts / storyboards for all promos, show promos, channel IDs etc based on the brief received from the Station Content Head / Show Producer - Give a humorous bent to content used by the RJs. Assist RJs in developing their show content as well as write storyboard to enhance their digital presence, as and when required - Creating 360-degree content ideas including radio, Digital, On-ground by scripting & conceptualising ideas across mediums - Turn around the copy requirements speedily & with a quality focus within the defined timelines - Translate and adapt copies received from other stations to be aired in the local station - Coordinate multi-location activities with respect to scripting and content Internal Stakeholder Management - Cluster Programming Head, Programming Head, Producers, Promo Producers, Radio Jockey, Sales Team Personal Attributes - Great at ideating / conceptualising - Very good copywriting skills – Short Format primarily - Must be a passionate consumer of various entertainment formats – music, films, sports, - Should be a keen observer - Should be fond of reading Technical Skills & Qualification Required - Graduation with any specialisation - Creative Copywriting


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