Content Creator

Job Description About Wishlink Wishlink is on a mission to revolutionize the creator economy and redefine how people shop. We're all about providing every user with a highly personalized shopping experience guided by creators, so they can find exactly what they want, in a very short time, while improving their online shopping experience severalfold. We are shaping a new era at the intersection of two of the most prominent aspects of the internet- e-commerce and social media. Team and Investors We're 3 founders, Chandan, Shaurya, and Divyansh, with a shared passion to solve real-world problems at scale and consume content for hours (XD). We started Wishlink in January 2022 when we discovered products on social media that we wanted to buy but could not (in some cases, actually did) We are based out of Gurugram. We have recently raised a series A round of $7M, led by Fundamentum & Elevation Capital. Why Join Us Exciting Problem The way people shop online is changing. Users are tired of spending hours browsing humongous catalogs on eCommerce marketplaces just to find a single piece of apparel they like. They need curation, and they need trusted reviews - which is what Wishlink is bringing with the help of content creators. Wishlink is at the forefront of this change, enabling users to shop in an easier and more exciting way. Immense Scale In just 3 years of existence, Wishlink is used by over 900k users daily to discover and shop products online. This number has grown over 3x in the last 4 months. Stellar Team Wishlink is all about its people. Our business and engineering teams are young and energetic, come from stellar backgrounds, and are dedicated towards a common goal. Also, we have a LOT of fun Growth Opportunity We have grown remarkably in the last 4 months and are doing a monthly GMV of over Rs. 200cr. We are working with over 20,000 content creators and 250+ brands and eCommerce marketplaces including Amazon, Flipkart, Myntra, Nykaa, Ajio, H&M, Savana (Urbanic), Only, Vero Moda, Libas, Aurelia, Mama Earth, and many more. Wishlink presents an exciting opportunity for you to contribute to and grow within the creator-enabled eCommerce space, have the chance to work at an emerging Consumer-tech startup and be an integral part of this dynamic journey. What would you be doing - Lead end-to-end content creation for @shop.wishlink from ideation to scripting, shooting, editing, and publishing. - Become the on-camera personality and represent the brand across reels, stories, and social-first formats. - Build content that sets trends, sparks conversations, and resonates with Gen Z & millennial audiences. - Drive a consistent brand voice rooted in authenticity, culture, and trust. - Collaborate with creators, designers, and marketers to craft engaging narratives and moments. - Experiment with new content formats and iterate based on data, performance, and audience insights. What are we looking for If you are a content creator yourself or have worked closely in the social media space - we like you already :) - Strong on-camera presence with the confidence to be the face of a fast-growing brand. - Deep understanding of Gen Z & millennial culture trends, internet language, and content styles. - Hands-on experience in creating short-form video content (reels, TikTok-style videos, vlogs, etc.). - Ability to ideate, script, shoot, and edit independently. - A creative, experimental mindset with a strong sense of storytelling and visual aesthetics. - Comfort working in a fast-paced startup environment with quick turnarounds. - A genuine love for creators, social media, and the future of creator-led shopping. Perks And Benefits We are committed to providing the best environment for you to thrive in. To help with this, we have the following benefits available for all our employees. - Competitive Salary, Generous ESOPs, and Relocation Bonus - Learning & Development Programs with a Dedicated Budget - Company sponsored newsletters and books - ChatGPT Subscription - Regular Team Outings - Discounted Health Plans & Gym Memberships - Industry insights on growing your social media if you are a (aspiring) creator Experience Wishlink Explore our Creator App: iOS | Android Explore our Shopping App: iOS | Android Team Shaurya Gupta - Founder & CEO Divyansh Ameta - Founder & COO Chandan Yadav - Founder & CTO Marketing Team Snehil Bhargava Anusha Bhat Guneet Kaur Dhall Shivani Chaudhary Sukhjot Pal Utkarsh Srivastva