Digital Marketing And Automation Specialist

2 days ago

Pune Maharashtra, India Hansen Technologies Full time

About The Role Join our Sales Account Management - Energy team in Pune as a Digital Marketing and Automation Specialist In this role you will drive lead generation and online visibility through marketing automation platforms digital channels and SEO best practices You ll support global sales and marketing initiatives by executing seamless campaigns optimizing performance and embracing AI-driven tools and strategies About You You have 3-5 years of experience in digital marketing preferably in a B2B SaaS or enterprise software environment You have Proficiency in marketing automation tools Marketo preferred and basic SEO knowledge Experience managing LinkedIn campaigns and other paid digital channels Excellent communication and project management skills A valid passport and openness to occasional international travel Key Responsibilities Develop and execute digital marketing campaigns aligned with lead generation goals Manage end-to-end campaigns on platforms like LinkedIn and Google Ads Leverage Marketo to automate email workflows and nurture leads Optimize website content and structure for SEO using tools like SEMrush and Google Search Console Collaborate with global marketing sales and content teams to align strategies and assets Stay current with digital marketing trends and propose innovative solutions Benefits and Perks Join us for a rewarding career with competitive compensation leave entitlements health coverage and financial security Enjoy work-life balance growth and recognition for your exceptional performance Our team will unveil the intricacies of our benefit package during the selection process Company Overview Hansen Technologies ASX HSN is a global software and services provider serving energy water utilities and telecommunications industries With customers in 80 countries we foster collaboration across 26 global offices From 5G advancements to renewable energy transitions we empower customers to overcome challenges innovate and drive new business models At Hansen we are also embedding AI enablement across our operations From automating workflows and enhancing service delivery to driving innovation in customer solutions AI is shaping the next chapter of how we support our clients With a focus on operational excellence and innovation Hansen is using AI not just as a tool but as a strategic enabler to deliver smarter faster and more resilient solutions for the future Contact Us If you possess the desired skills and enthusiasm please Apply Now via the link or visit our career page We are an equal opportunity employer and value diversity at our company We do not discriminate on the basis of race religion color national origin gender sexual orientation age marital status veteran status or disability status Visit our website at for more information

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