Urgent Search Search Engine Optimization Executive

4 days ago

Noida, India ZenoCloud Full time

About ReraTracker ReraTracker is a platform that helps home-buyers and investors verify RERA registrations, monitor project progress, check builder credentials, access documents and track complaints/state compliance across India. We’re hiring an SEO Specialist to grow organic visibility, improve on-site relevance and manage off-page authority. Role summary Hands-on SEO Specialist responsible for Audit, on-page & off-page optimisation, link building, content optimisation, traffic analysis and monthly reporting. You will recommend and document technical changes for the development team, run outreach campaigns, and own keyword / ranking performance reporting. Key responsibilities - Perform day-to-day SEO tasks across Analytical, Technical, On-Page and Off-Page areas. - Execute link-building and outreach campaigns (guest posts, Forum, resource links, PR etc). - Monitor organic traffic, rankings and user behaviour using GA4, Search Console and SEO tools. - Produce clear, presentable ranking and performance reports on a regular cadence. - Track and manage online reviews / reputation and local listings where applicable. - Write and edit SEO content / briefs and optimise existing content for target keywords. - Recommend technical fixes to developers with clear reproduction steps and acceptance criteria; validate fixes on staging/production. - Create and optimise meta tags, headings, alt tags, XML sitemaps and internal linking. - Stay up to date with Google algorithm changes and industry best practices. - Optimize for AEO and GEO Required skills & experience - 3–4 years hands-on SEO experience (on-page, off-page & technical). - Strong experience in link building and outreach. - Proven SEO writing and content optimisation skills. - Good working knowledge of HTML / basic web technologies. - Expert use of Google Analytics (GA4) and Google Search Console. - Familiarity with Webmaster Tools. - Experience with SEO tools (Ahrefs / Semrush). - Comfortable with ranking/reporting tools and building presentable SEO reports. - Excellent organisation, project management and problem-solving skills. - Strong written & verbal English communication.

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