▷ (3 Days Left) Conceptualizer- Radio

3 weeks ago


Bengaluru, India Expertiz in Full time

Job Description Key Responsibilities: Creative Concept Development: - Ideate and develop concepts for radio shows, segments, promos, and marketing campaigns. - Translate briefs into original, audience-relevant ideas and scripts. - Collaborate with RJs, producers, sound designers, and marketing teams to bring concepts to life. Scriptwriting & Storytelling: - Write compelling scripts for daily radio content, station imaging, show promos, and branded content. - Ensure content is fresh, engaging, and aligned with station branding and listener demographics. - Maintain a consistent storytelling tone that resonates with the target audience. Brand & Client Campaigns: - Conceptualize creative solutions for client briefs, including branded content, integrations, and on-air contests. - Work closely with the sales and marketing teams to pitch and execute client-driven ideas. - Adapt brand messaging to the radio medium in a way that is both entertaining and effective. Innovation & Research: - Stay updated on radio and digital audio trends, pop culture, and audience preferences. - Regularly brainstorm new formats, content strategies, and listener engagement ideas. - Experiment with audio storytelling techniques, voice, sound, and format. Key Skills & Competencies: - Strong creative thinking and ideation skills. - Excellent command of language (English/Hindi/Regional, as per station). - Scriptwriting expertise, especially for audio. - Understanding of radio audience behavior and programming. - Ability to work under pressure and meet tight deadlines. - Team player with strong interpersonal skills. Qualifications: - Bachelor's degree in Mass Communication, Media, Advertising, or related field. - 25 years of experience in radio, advertising, or audio content creation (can vary based on role level). - Portfolio of creative work (scripts, audio links, campaign samples) is often required.



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