Architect [15h Left]

3 weeks ago


Chennai India Cognizant Full time

Job Description Job Summary We are seeking an experienced Business Manager - Digital Mar with 16 to 20 years of experience to join our team. The ideal candidate will have expertise in Automation and Generative AI along with a strong background in Telecom and Networks. This hybrid role requires a strategic thinker who can drive digital marketing initiatives and optimize business processes. The position operates during the day shift and does not require travel. Responsibilities - Lead digital marketing strategies to enhance brand visibility and customer engagement. - Oversee the implementation of automation tools to streamline marketing processes. - Provide insights on generative AI applications to improve marketing campaigns. - Collaborate with cross-functional teams to align marketing efforts with business objectives. - Analyze market trends and customer data to identify growth opportunities. - Develop and manage marketing budgets to ensure efficient use of resources. - Monitor and report on the performance of digital marketing campaigns. - Ensure compliance with industry regulations and company policies. - Drive innovation in marketing techniques to stay ahead of competitors. - Support the development of marketing materials and content creation. - Foster relationships with key stakeholders and partners. - Utilize telecom and network expertise to tailor marketing strategies for the industry. - Mentor and guide junior team members to enhance their skills and performance. Qualifications - Possess a deep understanding of automation tools and their application in marketing. - Have extensive experience with generative AI and its impact on digital marketing. - Demonstrate strong knowledge of the telecom and networks domain. - Exhibit excellent analytical and problem-solving skills. - Show proficiency in budget management and resource allocation. - Display strong leadership and team collaboration abilities. - Have a proven track record of successful digital marketing campaigns. - Be adept at using data to drive marketing decisions. - Possess excellent communication and interpersonal skills. - Show commitment to continuous learning and staying updated with industry trends. - Have experience in a hybrid work environment. - Demonstrate the ability to work independently and manage multiple projects. - Exhibit a strategic mindset with a focus on achieving business goals. Certifications Required Certified Digital Marketing Professional AI for Marketing Certification Telecom Management Certification


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