Technical Program Manager, Communication
2 weeks ago
Job Description
Alimentation Couche-Tard Inc. (ACT) is a global Fortune 200 company. A leader in the convenience store and fuel space with over 16,700 stores in 31 countries, serving more than 9 million customers each day.
About The Role
The Technical Program Manager, Communications will thoughtfully guide products from concept to launch by connecting the technical and business worlds. Youll own the communication initiatives across our North American and European business, breaking down complex problems into the experiential building blocks of massively scalable features.
- You&aposre a builder at heart with strong technical knowledge, is process-oriented, analytical, and can get things done. In every challenge, you can find a solution.
- You build great products. In a role that demands both business and technical acumen, you independently work through ambiguity to drive prioritization of opportunities. You ground your decisions in the data and know where to focus your efforts.
- You build for the future. When setting direction for the short term, you weigh the long-term impact of your roadmap across a complex, global organization. You can communicate how our work today will impact our digital maturity in the years to come.
Roles & Responsibilities
- Oversee the configuration, administration, and maintenance of Adobe Campaign instances, ensuring optimal performance and availability.
- Collaborate with marketing teams to design, implement, and optimize marketing campaigns, including email, SMS, and push notifications
- Manage data integration processes, ensuring accurate and timely data imports/exports. Monitor and enhance data quality and segmentation strategies
- Work with other teams to integrate Adobe Campaign with other platforms
- Identify and resolve technical issues within Adobe Campaign, providing support for troubleshooting and user training
- Develop and maintain reporting dashboards to track campaign performance, audience engagement, and system usage metrics
- Create and maintain documentation for processes, workflows, and best practices related to Adobe Campaign
- Partner with cross-functional teams, including marketing, analytics, and IT, to align on objectives and improve campaign strategies
- Manage day to day operations of Adobe campaign from a technical perspective. This includes resolving issues, updating certificates, filing and responding to support tickets with Adobe.
- Liaison for all development teams and contracts to remove roadblocks and ensure program progress.
- Work closely with the Director of Loyalty Technology, other Technical Program Managers, and Solution Architects to manage the software development lifecycle from requirement intake to deployment.
- Work cross-functionally with loyalty, personalization, and marketing stakeholders to write detailed front-end and back-end feature requirements, serving as the on-site experience SME during backlog refinement with design, architecture, and development teams.
- Collaborate closely with product owners and managers to maintain the communication roadmap and prioritize incoming scope requests while managing timelines and guiding expectations across stakeholder teams.
- Coordinate with product managers and architects across Customer Experience, Digital Products, Payments, and other teams to align backlogs, document key design decisions, and direct UAT testing activities ahead of feature releases.
- Lead SAFe agile ceremonies with a global team of in-house and vendor partners.
- Ensure all testing environments and ready and stable, provide technical input for go/no-go criteria, and manage production code releases.
- Collaborate closely with the data & analytics teams to define, measure, and report on the key performance indicators of feature performance, customer experience impact, and business value.
Education
- Bachelors degree required
- Masters degree preferred (MBA/MS Computer Science/M.Tech Computer Science, etc.)
Relevant Experience
- 8+ Years with industry experience in program management
- Minimum 2+ years in Adobe Campaign (preferred)
- Relevant working experience in a communication platform or MarTech stack
Behavioural Skills
- Delivery Excellence
- Business disposition
- Social intelligence
- Innovation and agility
Knowledge
- Adobe Campaign (technical, workflows, integrations, reporting, etc.)
- Project management methodologies (Agile, Scrum, Waterfall)
- Marketing technology and digital marketing best practices
- Data integration, SQL, and API handling
- Communication and stakeholder management
- Risk management and problem-solving
- Leadership and cross-functional team management
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