Digital Marketing Executive

3 weeks ago

Thane MH IN People Human Resource Development Foundation Full time

Position Digital Marketing Executive - ONLY FEMALE CANDIDATE Experience Required 2 Years in Digital Marketing Industry FMCG FOOD or Beverage Industry Key Responsibilities 1 Digital Strategy Execution o Plan and execute digital marketing campaigns across platforms including Facebook Instagram LinkedIn Google Ads and more o Develop innovative strategies to increase brand visibility and engagement o Manage budgets bids and targeting to maximize ROI 2 Content Management o Collaborate with creative teams to produce engaging content such as reels posts blogs and videos o Oversee the content calendar to ensure timely and relevant posts 3 SEO SEM Management o Conduct keyword research and optimize website content for search engines o Manage pay-per-click PPC campaigns and track performance 4 Social Media Management o Monitor engage and analyse social media channels to increase audience engagement o Create and manage ad campaigns on social platforms 5 Analytics Reporting o Track and measure the performance of all digital campaigns using tools like Google Analytics o Analyze campaign data to track performance metrics such as CTR CPC CPA and ROI o Prepare detailed reports on ROI and KPIs for management review 6 E-commerce Support o Coordinate with the e-commerce team to boost product visibility and sales across online platforms 7 Collaborations o Identify and coordinate with influencers bloggers and other collaborators for brand promotion 8 Market Trends o Stay updated on the latest digital marketing trends and tools to implement innovative solutions Qualifications Skills Bachelor is degree in Mass Media Marketing Digital Marketing or a related field Proven experience in digital marketing Expertise in tools like Google Ads Facebook Ads Manager Canva and more Strong analytical skills with the ability to interpret data and provide actionable insights Excellent communication and interpersonal skills Job Type Permanent Pay 720 000 00 per year Experience Digital Marketing for FOOD BEVERAGES INDUSTRY 3 years Required Work Location In person

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