Programmatic Data Analyst

2 weeks ago

Vadodara, India Antipodes Full time

Location: 100% Remote Department: Operations / Ad Tech Product: Ad Exchange connecting premium supply and demand across In-App, Connected TV, Display, Video and Native formats — built primarily on OpenRTB and Prebid integrations. Role Overview: You’ll oversee the technical and operational performance of our programmatic stack — managing SSP/DSP connections, resolving issues, and optimizing delivery and revenue. This hands-on role requires strong analytical skills and deep technical understanding of the programmatic ecosystem. Key Responsibilities: - Manage and optimize SSPs, DSP, OpenRTB, Prebid, and Server-to-Server integrations. - Configure endpoints, macros, and bidstreams; monitor fill rate, latency, and discrepancies. - Detect and resolve Invalid Traffic (IVT) using HUMAN, Protected Media, Pixalate, IAS, and MOAT. - Build dashboards in Looker, Data Studio, or Excel/Sheets to track eCPM, fill rate, and delivery trends. - Collaborate with demand and supply partners for QA, format validation, and compliance (ads.txt, sellers.json, VAST/VMAP). - Document technical setups and coordinate with Product, Sales, and Engineering. Data Analyst Responsibilities: - Build dashboards and automated reports in Looker, Data Studio, or Excel/Sheets. - Analyze large datasets to identify trends, anomalies, and optimization opportunities. - Develop and present data-driven insights for improving yield, delivery, and eCPM performance. - Provide insights into demand behavior, performance trends, and inventory value. - Ensure data accuracy and support improvements to tracking and reporting. Requirements: - 3+ years of experience in Ad Operations or Programmatic Tech Support. - Expertise in SSP/DSP architecture, RTB, and bidstream analysis. - Experience with IVT/fraud tools (HUMAN, Protected Media, Pixalate, IAS, MOAT). - Strong analytical mindset; proficiency in Looker, Data Studio, Excel. - Fluent English; detail-oriented and proactive in fast-paced environments. Must-haves: - Strong analytical mindset and ability to work with large datasets. - Knowledge of OpenRTB, Prebid.js, Prebid Server, or hybrid ad-tech architectures. - Experience with CTV, In-App, Display, Video, and Native formats. - Experience working directly with SSPs and DSPs for integration, troubleshooting, and optimization. - Experience using IVT and ad fraud detection tools such as HUMAN, Protected Media, Pixalate, IAS, or MOAT. - Familiarity with PMPs, Open Exchange, and yield optimization strategies. What We Offer: - 100% remote position with flexible hours. - Exposure to global partners and cutting-edge programmatic technology. - Fast-growing, international environment with real impact. - Continuous learning and a collaborative, agile culture. If you’re passionate about programmatic tech and love solving complex operational challenges, we’d love to meet you.

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