Marketing Manager

4 weeks ago

Salem TN IN CR GROUP OF COMPANIES Full time

Job Title Food and Meat Marketing Executive Reports To Marketing Manager Head of Sales Marketing Location From Salem to Bangalore-Karnataka Job Type Full-Time Key Responsibilities Marketing Strategy Planning Develop and execute marketing campaigns for meat and food products across retail wholesale and or export channels Conduct market research and competitor analysis to identify trends customer needs and new opportunities Plan product launches promotions and seasonal marketing activities Work with internal teams production sales and logistics to align marketing goals with business objectives Brand Management Manage brand identity ensuring consistency across packaging advertising digital media and POS materials Oversee the development of marketing collateral including brochures flyers packaging labels and digital content Build and maintain strong brand visibility both online and offline Sales Support Customer Engagement Collaborate with sales teams to provide marketing support for B2B and B2C customers Organize events trade shows food exhibitions and in-store sampling promotions Develop customer loyalty programs and promotional partnerships Reporting Analysis Monitor marketing KPIs and ROI and report regularly on campaign performance Analyze customer feedback and adjust strategies to improve satisfaction and retention Requirements Bachelor s degree in Marketing Business Administration Food Science or related field 2-5 years of experience in marketing preferably within the food meat or FMCG sector Solid understanding of meat products cuts processing consumer preferences etc is a strong advantage Knowledge of local and international food marketing regulations Strong communication organizational and project management skills Proficiency in marketing tools CRM email marketing social media platforms analytics Ability to work under pressure and meet tight deadlines Preferred Qualifications Experience working with food food meat retailers distributors or export markets Familiarity with Halal organic certifications and labeling Multilingual capabilities are a plus depending on market served Skills Meat and Poultry Processor Regional Service Marketing Manager Supervisor Meat and Poultry Processing Job Type Full-time Pay 15 000 00 - 25 000 00 per month

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