Senior Product Analyst

ABOUT TIDE At Tide we are building a finance platform designed to save small businesses time and money We provide our members with business accounts and related banking services but also a comprehensive set of connected administrative solutions from invoicing to accounting Launched in 2017 Tide is now used by over 1 million small businesses across the world and is available to UK Indian and German SMEs Headquartered in central London with offices in Sofia Hyderabad Delhi Berlin and Belgrade Tide employs over 1 800 employees Tide is rapidly growing expanding into new markets and always looking for passionate and driven people Join us in our mission to empower small businesses and help them save time and money About TideAt Tide we are building a finance admin platform designed to save small businesses time and money We provide our members with business accounts and related banking services but also a comprehensive set of connected administrative solutions from invoicing to accounting Launched in 2017 Tide is now the leading business financial platform in the UK with 575 000 SME members 10 market share and more than 250 000 SMEs in India Headquartered in London Tide has over 1 800 Tideans across the UK Bulgaria India Serbia Romania Ukraine and Germany Tide is rapidly growing expanding into new markets and always looking for passionate and driven people Join us in our mission to empower small businesses and help them save time and money About the roleAs a Product Analyst you ll work closely with Tide s product teams to use data to drive product adoption You ll work within the product analytics team to use data to inform our collective understanding of users their problems and thus inform product strategy This role will suit an individual that can operate with a high degree of independence and has hands-on experience of proactively working with the product community You are an expert and constructive critique of digital products with strong views on data-driven techniques to improve adoption and engagement of various products features You will be working as a part of the product squad with a functional reporting into the Lead of Growth Product Analytics Some of the things you ll be doing Product Discovery - hypothesis driven deep dives existing product usage data to identify user problems quantify size of the problem and highlight solution s to impact revenue Solution confidence - product experiments are a means to an end They help us produce data to build confidence on the product features we plan to invest in You would be the champion of product experimentation and would observe data propose design and analyse product experiments Product and feature performance review - new features solve user user problems and drive product usage and thus adoption You would work with product teams to identify features that need to be shipped scaled or killed User research - solving user problems helps us achieve commercial goals You would identify opportunities perform data deep dives exploratory and hypothesis driven to improve our collective understanding of user problems and assist working groups to focus on and prioritise high impact user problems Goals to KPI translations - you would work with product managers to break overall revenue goals into business KPIs identify impact hypotheses and convert into measurable product KPIs You would work with analytics engineers to enable KPI reporting through visually speaking dashboards Experimentation product growth - you will operate with a high degree of user behaviour awareness backed by consistent event data observation and assist product managers by designing experiments to drive product adoption You would use custom data analysis and statistical methods to analyse experiment results Self Serve Product Analytics - partner with data engineering data product and data science teams to deliver a world-class self-serve event data analytics platform for app and web products Our experimentation stack includes platforms like LaunchDarkly for shipping variants Segment for events Heap for visualisation You would be required to partner with data-science teams to build a stats-engine for relevant KPIs for each product enabling a seamless self-serve analytics for business and product teams What we are looking for 3-7 years of experience working on Product Analytics for a digital product Strong hold on product strategy experimentation roadmapping prioritisation You are a consumer tech geek preferably fintech not mandatory You are a natural storyteller with exceptional presentation skills You believe and invest time in project management and have exceptional people skills You understand and believe user experience is a product You are humble enough to know that you need to learn and confident enough to showcase your skills speak your mind and even challenge the status quo You have an intrinsic need to be excellent but have learnt to be action oriented You have failed and can talk about it at length You have excellent SQL proficiency and are willing to crunch complex numbers You are a self starter and can operate with a high degree of independence You have the ability to deal with ambiguity and competing objectives in a fast paced environment What you ll get in return Competitive salary Self Family Health Insurance Term Life Insurance OPD Benefits Mental wellbeing through Plumm Learning Development Budget WFH Setup allowance 15 days of Privilege leaves 12 days of Casual leaves 12 days of Sick leaves 3 paid days off for volunteering or L D activities Stock Options Tidean Ways of WorkingAt Tide we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams While remote work is supported we believe in the power of face-to-face interactions to foster team spirit and collaboration Our offices are designed as hubs for innovation and team-building where we encourage regular in-person gatherings to foster a strong sense of community Tide is a place for everyoneAt Tide we believe that we can only succeed if we let our differences enrich our culture Our Tideans come from a variety of backgrounds and experience levels We consider everyone irrespective of their ethnicity religion sexual orientation gender identity family or parental status national origin veteran neurodiversity or differently-abled status We celebrate diversity in our workforce as a cornerstone of our success Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members diverse needs and lives We are One Team and foster a transparent and inclusive environment where everyone s voice is heard TIDEAN WAYS OF WORKING At Tide we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams While remote work is supported we believe in the power of face-to-face interactions to foster team spirit and collaboration Our offices are designed as hubs for innovation and team-building where we encourage regular in-person gatherings to foster a strong sense of community TIDE IS A PLACE FOR EVERYONEAt Tide we believe that we can only succeed if we let our differences enrich our culture Our Tideans come from a variety of backgrounds and experience levels We consider everyone irrespective of their ethnicity religion sexual orientation gender identity family or parental status national origin veteran neurodiversity or differently-abled status We celebrate diversity in our workforce as a cornerstone of our success Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members diverse needs and lives We are One Team and foster a transparent and inclusive environment where everyone s voice is heard At Tide we thrive on diversity embracing various backgrounds and experiences We welcome all individuals regardless of ethnicity religion sexual orientation gender identity or disability Our inclusive culture is key to our success helping us build products that meet our members diverse needs We are One Team committed to transparency and ensuring everyone s voice is heard Tide Platform