Content Writer

1 week ago

Pune, Maharashtra, India RECEX Full time

We are looking for a creative and versatile Content Writer to craft compelling brand stories for Little Italy and AACASA The role will involve developing content across digital platforms websites social media marketing collaterals campaigns and PR The ideal candidate will have a flair for storytelling a strong grasp of brand tone and the ability to adapt writing style to different platforms and audiences Key Responsibilities Content Development o Write engaging copy for social media posts ads website blogs emailers menus and marketing collaterals o Create compelling storytelling for brand campaigns activations events and collaborations o Ensure all content reflects brand voice positioning and identity Campaign Support o Collaborate with the Brand Marketing and Social Media teams to conceptualize and script campaign content o Develop content for influencer tie-ups pop-ups and on-ground activations SEO Digital o Write SEO-friendly website blog content to support digital visibility o Support performance marketing team with ad copies for Google Meta and marketplace platforms Editing Proofreading o Review and edit content to maintain accuracy clarity and consistency o Ensure grammar punctuation and brand guidelines are followed Collaboration o Work closely with the Head of Marketing Brand Marketing Executive and Social Media Executive o Coordinate with design and video teams to bring content to life Requirements 3-5 years of proven experience in content writing copywriting or brand communications Strong portfolio of written work across digital social and brand campaigns Ability to switch tones between formal conversational and promotional writing Understanding of SEO writing and digital marketing basics Excellent grammar editing and storytelling skills Passion for food lifestyle and F B brands is a plus

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