Fulcrum | Senior Director

DescriptionPosition at MindshareMindshare is an agency of GroupM the world s largest media investment company and are a part of WPP In fact we are responsible for one in every three ads you see globally We are currently looking for a Sr Director - The Exchange to join us You should be proficient in creating integrated media solutions and manage multiple brands You will also be responsible for handling day to day operations and ensure smooth functioning of the team and processes At GroupM APAC our people are our strength which is why fostering a culture of diversity and inclusion is important to us Reporting of the roleThis role reports to Client Leader3 best things about the job 1 Working for the fastest growing FMCG client it provides and asks for unusual approach to the traditional media2 Attain strong understanding of cross channel media strategy by working on fastest growing and diversified categoryIn this role your goals will be In three months Understand the category and brand objectives for the year Understand and take initiative towards agencies goal for the year In six months Successfully lead the account and engage with the client on brand s media approach Initiated delivered at least 2 key projects Understands the In-house products software s very well to demonstrate the same during client conversations In 12 months Worked on Award entries Built high credibility with the team client What your day job looks like at Mindshare Provide strategic communications planning leadership on your set of brands Help build effective media interventions on the back of strong Communication planning Act as a senior level contact for the client and have a strong understanding of cross channel media strategy Should be able to lead strategic conversations on Media and communication planning Be responsible for the planning team career development progression in the team Develop creative ideas and disruptive communication innovations for the client aligned with their business customer and brand goals What you ll bring Hand on experience on FMCG Expertise on TV planning Working knowledge of digital platform Good in communication and ability to present well Would prefer candidates from agencies Persuasiveness Pro-activeness Communication skills Stake holder management Makes good presentations Minimum qualifications Minimum 8-12 Years of experience handling offline and Digital Experience in handling FMCG clients in top agencies is preferred E-commerce and digital is musts have MBA - Marketing More about MindshareWe were born in Asia in 1997 a start up with a desire to change the media world Now we are a global agency with more than 7 000 employees in 116 offices across 86 countries operating as one team - We believe that in today s world everything begins and ends in media We aim to be our clients lead business partner to grow their business and drive profitability through adaptive and inventive marketing We do this through speed teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy We create new things and have fun doing it Whenever and wherever you join us you open a door to opportunities in any and of all aspects of media technology and innovation We will support you recognize you and reward you making Mindshare the place where you do the best work of your career Mindshare APAC has won 500 awards in the last year alone including Agency Network of the Year 2017 by both the MMA SMARTIESxe2x84xa2 and Campaign Asia for the fifth and third consecutive year respectively Mindshare is part of GroupM the media investment management arm of WPP the world s leading communications services group To learn more about Mindshare and our philosophy of Original Thinking visit us at and follow us on Twitter and and About India2020 brought opportunities for brands to innovate because of which we saw an evolving media stack The growth of digital is set to soar high because of changing consumer habits With approximately 500 million smartphone users low-priced data plans 45 to 50 million e-commerce shoppers approximately 60 OTT offerings and a young population India is a mobile-first internet market It is also one of the top 10 ad spend markets in the world and is set to climb the ranks Global big tech corporations have made considerable investments in top e-commerce retail ventures and Indian start-ups blurring the lines between social media e-commerce and mobile payments resulting in disruption on an unimaginable scale At GroupM India there s never a dull moment between juggling client requests managing vendor partners and having fun with your team We believe in tackling challenges head-on and getting things done GroupM is an equal opportunity employer We view everyone as an individual and we understand that inclusion is more than just diversity - it s about belonging We celebrate the fact that everyone is unique and that s what makes us so good at what we do We pride ourselves on being a company that embraces difference and truly represents the global clients we work with