▷ (3 Days Left) Social Media Marketing Executive

4 weeks ago


Gurgaon Haryana, India Jobted IN C2 Full time

We are looking for an experienced Social Media Marketing Executive with deep expertise in social media operations content calendar management and branding across platforms beyond just Facebook and LinkedIn e g Instagram Twitter X TikTok YouTube etc The ideal candidate will have a proven track record in IT SaaS or agency environments leveraging AI tools and software like BuzzSumo and Sprout Social with a strong understanding of SEO principles to amplify content reach and engagement Key Responsibilities Social Media Strategy Develop and execute a comprehensive social media strategy to enhance brand visibility and engagement across multiple platforms excluding a sole focus on Facebook and LinkedIn Content Calendar Management Create manage and maintain a robust content calendar to ensure consistent high-quality and timely content delivery aligned with brand goals Branding Drive brand identity and storytelling through creative social media content ensuring alignment with the company s vision and values Content Curation Ideate and curate innovative industry-specific social media content tailored for IT SaaS and agency audiences leveraging insights from past campaigns AI-Driven Marketing Utilize AI tools and platforms e g BuzzSumo Sprout Social extensively for content discovery audience analysis trend identification and performance tracking SEO Integration Apply SEO best practices to optimize social media content for discoverability including keyword research hashtag strategies and link-building to drive organic traffic Campaign Execution Plan and execute result-oriented social media campaigns focusing on measurable outcomes such as engagement lead generation and brand awareness Analytics Reporting Monitor campaign performance using tools like Sprout Social and BuzzSumo analyze metrics e g reach engagement conversions and provide actionable insights through detailed reports Industry Expertise Leverage experience in IT SaaS or agency settings to craft relevant and impactful content that resonates with target audiences Trend Awareness Stay updated on social media trends platform algorithms and emerging tools to ensure cutting-edge content strategies Collaboration Work closely with design content and marketing teams to create cohesive campaigns that align with broader marketing objectives Qualifications 3-5 years of proven experience in social media marketing with a focus on content curation and branding in IT SaaS or agency environments Bachelor s degree in Marketing Communications or a related field Certifications in social media marketing SEO or related tools are a plus Deep knowledge of social media operations across diverse platforms e g Instagram Twitter X TikTok YouTube with a track record of driving engagement beyond Facebook and LinkedIn Extensive experience using AI-driven tools and platforms like BuzzSumo Sprout Social or similar for content planning analytics and performance optimization Strong understanding of SEO principles including keyword research on-page optimization and content strategies to enhance visibility and reach Demonstrated ability to deliver measurable results with proven records of successful campaigns that achieved high engagement leads or conversions Strong creative skills in ideating and curating engaging industry-specific content for IT and SaaS audiences Excellent verbal and written communication skills for crafting compelling content and presenting performance reports Ability to analyze data derive insights and optimize campaigns based on performance metrics Key Competencies Creative and strategic thinker with a passion for storytelling and branding Result-driven with a focus on achieving measurable KPIs Proficient in leveraging AI and marketing tools to streamline workflows and enhance outcomes Adaptable to evolving social media trends and platform changes Strong collaboration skills to work across cross-functional teams



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