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06/08/2025 Public Relations Executive
4 weeks ago
Job Type: Full Time, Permanent
Location: Bangalore
Designation: PR Executive
Salary: As per industry Standards
Experience: 1 year
About the company
BCPL BEAUTY CONCEPTS, established in 1996 is a member of the Bahety Group of Companies, one of Kolkatas most trusted business houses. With a brand portfolio exceeding 45 leading international brands in fragrances, beauty & cosmetics, BCPL is the preferred partner for international brands foraying the growing Indian Market. With over 30 years of customer understanding across the segments of Mass, Mass Premium, Fashion, Prestige & Luxury, BCPL provides its partners with a competitive edge in a challenging & emerging market like India.
Website -http://www.bcplindia.com/about-us/
Key Responsibility Areas:
- Identify, research, and collaborate with relevant influencers to align with brand campaign
- Coordinate influencer outreach, negotiations, contracts, and deliverables.
- Monitor influencer content and ensure brand guidelines and key messages are consistently communicated.
- Compile coverages, campaign overview and brand reports
- Follow up with influencer to retrieve deliverables in the given timeline
- Build and maintain strong relationships with media contacts across lifestyle, fashion, Beauty publications
- Secure editorial placements, interviews, and coverage in key media
- Maintain and update media database lists and monitor press coverage.
- Create and manage guest lists for media and influencer-focused events.
- Liaise with venues, vendors, and internal teams to support seamless event execution.
- Develop moodboards and concept visuals to support campaign storytelling and event planning.
- Edit and proofread all PR materials to ensure consistency and accuracy.
- Write clear & well-crafted messaging and caption copies for socials.
- Publish & share content daily on social media account
- Collaborate with other departments to manage coordination
- Skills Required:
- Intermediate Microsoft Office & communication skills
- Organised with high attention to detail
- Highly motivated with can-do attitude & enthusiastic
- Can work under pressure
