Influencer Marketing Coordinator
4 weeks ago
Job Description
Company Description
Since 2021, RCLASHERS has been driving brand growth through impactful influencer marketing and talent management. We specialize in strategic, end-to-end influencer campaigns, brand and creator management, ROI-driven creator strategy, and platform & trend optimization. Our mission is to unite top creators with bold brands to deliver authentic, data-driven, and ROI-focused partnerships. With a strong network of creators, we create campaigns that spark conversations, build trust, and achieve measurable results.
Role Description
This is a full-time on-site role for an Influencer Marketing Coordinator located in Mumbai. The Influencer Marketing Coordinator will be responsible for managing influencer campaigns, including creative planning, talent sourcing, execution, and results measurement. The coordinator will develop and maintain relationships with influencers and brands, ensure long-term success of partnerships, optimize strategies based on trends and platform insights, and drive ROI. Daily tasks include campaign management, communication with influencers, analysis of campaign performance, and staying updated on industry trends.
Qualifications
- Experience with Influencer Campaigns, Talent Sourcing, and Campaign Execution
- Skills in Brand Management, Creator Management, and Relationship Building with Influencers
- Ability to Develop and Implement ROI-Driven Strategies
- Proficiency in Analyzing Campaign Performance and Applying Platform Insights
- Strong Organizational and Communication Skills
- Familiarity with Current Digital Trends and Social Media Platforms
- Previous experience in a related field is a plus
- Bachelor's degree in Marketing, Communications, or a related field
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