Search Engine Optimization Professional

2 weeks ago


Delhi, Delhi, India Dunkin Donuts Full time

What you ll do - We are seeking a dynamic and experienced SEO specialist to join our team The ideal candidate will have a passion for digital marketing and a strong understanding of Search Engine Optimization techniques - It is a full-time SEO specialist job for candidates with 2 - 4 years of experience Interested candidates can apply along with their portfolio Responsibilities - Develop Implement and manage comprehensive SEO strategies to improve organic search visibility and traffic across all major search networks - Responsible for boosting DA PA Trust flow of the website by building links on authoritative websites - Responsible for managing all SEO activities such as content strategy link building keyword strategy to increase rankings - Proven experience in SEO to increase SERP Search Engine Ranking Pages CTR Click Through Rate - Ability to work independently and collaboratively on multiple projects in a fast-paced environment - We ll-researched in latest updates by search engines and we ll-versed in implementing Search Engine Optimization recommendations - Recommend changes to website architecture content linking and other factors to improve SEO positions - Work with the development team to ensure SEO best practices are properly implemented - Implement and administer Search Engine programs XML sitemaps shopping feeds webmaster tools - Perform detailed keyword research to identify opportunities for content optimization and new content development that align with the client s business goals - Optimize website elements including content meta tags and HTML structure to improve Search Engine Rankings and user experience - Monitor and evaluate web analytics dashboards and SEO reports - Collaborate with the content team to ensure that SEO best practices are integrated into content creation contributing to the overall content strategy focusing on SEO performance - Use analytics tools to track analyze and report on SEO performance metrics making data-driven decisions to refine and adjust strategies as needed - Stay abreast of the latest SEO trends and algorithm updates to ensure strategies remain effective and compliant - Administer search engine programs XML sitemaps shopping feeds webmaster tools for purposes of diagnostic reporting on client projects - Facilitate SEO training sessions for the content team to enhance their understanding of SEO best practices and ensure a cohesive approach to content creation - Keep pace with Search Engine Social Media and Internet Marketing Industry trends and developments - Communication with team and management on project development timelines and results Requirements Key Skills - Bachelor degree in marketing communications computer science or a related field - 2 - 4 years of proven experience in SEO with a strong understanding of Search Engine Algorithms ranking factors and best practices - In-depth knowledge of SEO tools and analytics platforms such as Google Analytics Google Search Console SEMrush Moz or similar - Experience with website optimization techniques including keyword research on-page optimization and technical SEO - Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously - Self-motivated and proactive with a passion for staying up-to-date with industry trends and best practices - Blog forum commenting article submissions excellent in backlink building - Strategy Implementation and link wheeling and Google Analytics - In-depth knowledge of organic search trends including Search Engine Algorithm changes the latest tools and technologies - Should know about Google Adwords PPC - Monitor and evaluate search results and search performance across the major search channels - Excellent communication and collaboration skills with the ability to work effectively with cross-functional teams ref updazz com updazz com



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