Performance Marketing Manager

3 weeks ago

Hyderabad, Telangana, India EasyWebinar Full time
Job Description

About EasyWebinar:

EasyWebinar is on a mission to help business owners, coaches, and course creators host events that redefine sales, drive engagement, and amplify their impact. As a leading webinar platform, we enable businesses to convert, scale, and communicate effectively through live and automated webinars. Were looking for a go-getter who thrives on ownership, execution, and delivering real business impact.

The Role Own, Execute, Deliver:

As the Performance Marketing Manager, you will take full ownership of digital growth, driving high-impact marketing campaigns that acquire, retain, and scale customers profitably. This role demands aggressive execution, data-driven decision-making, and end-to-end accountability in campaign success.

Key Responsibilities:

- Own the Growth Engine: Build and execute full-funnel performance marketing strategies to drive high-quality leads and conversions.
- Paid Ads Powerhouse: Launch and optimize ROI-driven campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms.
- Solve and Scale: Identify gaps, inefficiencies, and new opportunities, driving constant experimentation and innovation in ad strategies.
- Full-Funnel Mastery: Design, test, and refine landing pages, email sequences, retargeting, and automation workflows to maximize conversions.
- Data-Obsessed Optimization: Analyze performance metrics, A/B test creatives and targeting, and pivot fast to improve CAC and LTV.
- End-to-End Ownership: Be accountable for campaign execution, delivery, performance, and ROIno excuses, just results.
- Market Leadership: Stay ahead of industry trends, competitors, and best practices to maintain a competitive edge.
- Collaborate & Lead: Work cross-functionally with design, content, product, and leadership to align marketing efforts with revenue goals.
- Budget Efficiency: Own and optimize marketing spend, ensuring every dollar delivers results.

Who You Are:

- 8+ years in performance marketing, preferably in SaaS or high-growth environments.
- Proven track record of full ownershipbuilding, running, and scaling high-ROI campaigns from scratch.
- Strong experience in managing clients or large campaign portfolios in an ad agency or client-facing marketing role.
- Hands-on expertise in Google Ads, Facebook Ads, LinkedIn Ads, YouTube Ads, SEO, and conversion rate optimization.
- Exceptional analytical skillsable to interpret data, identify insights, and drive quick strategic pivots.
- Funnel optimizerdeep knowledge of landing page conversion, email automation, and retargeting strategies.
- Fast executor & problem solverthrives in a high-performance, growth-focused environment.
- Clear communicator & leadercan align marketing initiatives with business goals and rally teams for execution.

Why EasyWebinar

- Own your impact: This is not a maintenance rolewe need a builder, an executor, and a strategist.
- Work on game-changing campaigns for a fast-scaling SaaS company disrupting the webinar space.
- Collaborate with an ambitious, high-energy team that thrives on innovation.
- Competitive compensation + performance-based incentives.

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