Content Creator

4 weeks ago

Surat, Gujarat, India HyFun Foods Full time
HyFun a leading brand in Frozen Food in India with exports in more than 40+ countries is seeking to strengthen its Marketing Team. We are looking to fill the Content Creator & Copywriter position based in Ahmedabad.

Position/Profile Title: Content Creator & Copywriter

Job Location: Ahmedabad

Preferred Qualification: Bachelor's degree in mass communication, Media Studies, Advertising, Journalism, or a related field; certifications in content creation or digital marketing are a plus.

Experience: 2-4 years of experience in content creation, social media, or advertising

Role and Responsibilities:

1. Shoot Social-First Content

Create engaging, high-quality videos and photos using mobile devices—Reels, behind-the-scenes (BTS), snack demos, POVs, memes, etc

2. Write Scroll-Stopping Copy:

Develop impactful captions, hook lines, scripts, and voiceovers in HyFun's distinct, playful, and smart brand voice.

3. Own End-to-End Content Creation:

Ideate, script, shoot, edit (basic), and publish content across Instagram, YouTube Shorts, and similar platforms.

4. Trendspotting and Fast Execution:

Stay ahead of digital trends, jump on viral moments, and create HyFun-branded versions quickly.

5. Creative Conceptualization:

Build fresh content ideas—trend-driven or original—that can be developed into reels, video series, or campaigns.

6. Collaborate Cross-Functionally:

Coordinate with designers, editors, influencers, and brand managers to ensure cohesive content delivery aligned with marketing goals.

7. Maintain Brand Voice Consistency:

Uphold and evolve the brand's tone across all digital touchpoints, ensuring consistency and relatability.

8. Mobile Editing:

Use apps like InShot, CapCut, VN, or BeatLeap to do quick edits for publishing-ready content.

9. Extensive Travel is a Must:

Be open and available for frequent travel across locations for content shoots, event coverage, and brand campaigns.

Interested candidates can send their profiles to vipul.patadiya@hyfunfoods.com with the subject line "Content Creator & Copywriter - Ahmedabad."

Regards,

Vipul Patadiya - HR

HyFun Foods

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