Social Media Head

2 days ago

Mumbai, Maharashtra, India SENSE STRATEGY & DESIGN Full time
Job Description

Role Overview:

We are looking for a Social Media Head to lead our digital presence across platforms. This role is both strategic and hands-on, you will guide the social media team, set the direction for content and campaigns, and ensure we stay ahead of trends that drive brand growth and engagement.

Key Responsibilities:

Strategy & Planning

- Develop and own the social media strategy aligned with brand objectives.
- Identify trends, audience insights, and platform updates to recommend relevant campaigns.
- Plan content calendars and campaign roadmaps with a focus on growth, engagement, and conversions.

Team Leadership:

- Lead, mentor, and manage the social media and content team.
- Allocate tasks, set clear KPIs, and review performance regularly.
- Foster creativity, accountability, and collaboration across the team.

Campaigns & Content:

- Recommend and oversee creative campaigns tailored to each platform (Instagram, Facebook, LinkedIn, YouTube, Twitter, etc.).
- Work with the creative team to ensure high-quality visuals, copy, and storytelling.
- Experiment with reels, trends, and influencer collaborations to maximize reach.
- Analytics & Performance
- Track performance metrics, audience growth, and engagement.
- Prepare regular reports and insights for management.
- Adjust strategy based on data-driven insights.
- Collaboration
- Work closely with design and video team to align messaging.
- Coordinate with external partners (influencers, agencies, media).

Skills & Experience:

- 2-3 years of experience in social media management, with at least 1 year in a leadership role.
- Strong understanding of digital trends, platform algorithms, and audience behaviour.
- Creative thinker with proven ability to launch successful campaigns.
- Solid grasp of analytics tools (Meta Business Suite, Google Analytics, etc)
- Excellent communication, leadership, and project management skills.

Contact: Ms. Meeta Rasputla: +91 91673 47508

Email: [Confidential Information]

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