Design Category Head- Denim Lifestyle

6 days ago


Bijapur, Karnataka, India Aditya Birla Group Full time

Location- BangaloreEducation-NIFTWork Exp- 12 to 17 yearsKey Deliverables -Trend Forecast1 Conduct primary secondary Research on Fashion Lifestyle trends2 benchmark competition brands and travel to fairs markets mills3 work closely with the buying team marketing team and participate in sell-thru presentations to identify key takeaways which needs to be integrated into design lines 4 Call out all colors fabrics silhouette product innovation ornamentation and consolidate creation of trend forecast for the upcoming season for the categorySeason Concept1 Create the seasonal concept to ensure commercial viability fashion sensibility and reinstatement of the consumer value proposition and brand promiseLine Creation1 Liaison with the Product Product Development teams to understand costing commercial viability of the merchandize 2 Guide the team on preparing winning ideas to convert concepts into innovative commercially viable products present the Season line collection Tech Packs1 Monitor creation of quality tech packs and facilitate timely uploads on the PLM2 intervene strategically wherever required to ensure handover to sourcing product teams in line with the business process calendarQuality Sampling1 Lead Quality sampling2 guide team on working with product and sourcing mills to ensure sampling and in compliance with the timelines deliverables New Category1 Work closely with the Function Head and guide the team in understanding existing gaps exploring newer value propositions channels product design concepts - consistent with brand identity fashion experience consumer requirementsTeam Development1 Develop team capabilities2 ensure continuous learning development for all individuals in the teamSelf Development1 Ensure travel visits to mills fairs2 work in the market to understand emerging trends consumer insights 3 Take initiatives to build technical faculty and work with Function Head other Category Heads to create innovative product lines



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