Salesforce Commerce Cloud BA

1 day ago

Bengaluru India HCLTech Full time

Job Description Responsibilities: * Gather and analyze business requirements from stakeholders, including marketing, merchandising, operations, and customer service teams. * Translate business requirements into clear, concise, and testable user stories and functional specifications for the Salesforce B2C Commerce platform. * Develop a deep understanding of the Salesforce B2C Commerce platform, its capabilities, and limitations. * Collaborate with technical teams (developers, architects) to design and implement solutions that meet business needs and align with platform best practices. * Configure and customize the Salesforce B2C Commerce Business Manager to support business requirements. * Create and maintain process flows, data models, and other relevant documentation. * Participate in testing efforts, including developing test plans and test cases, and ensuring the quality of implemented solutions. * Facilitate communication and collaboration between business and technical teams throughout the project lifecycle. * Identify and analyze potential risks and issues and propose solutions. * Stay up to date with the latest Salesforce B2C Commerce features and industry trends. * Provide training and support to end-users on Salesforce B2C Commerce functionalities. * Contribute to the continuous improvement of our e-commerce processes and systems. Qualifications: * Bachelor's degree in business administration, Information Technology, or a related field. * 8+ years of experience as a Business Analyst, preferably with a focus on e-commerce. * Proven experience working with the Salesforce B2C Commerce (formerly Demandware) platform. * Strong understanding of e-commerce principles, customer journeys, and online retail operations. * Experience with Salesforce B2C Commerce Business Manager and its various modules (e.g., catalog, promotions, pricing, content management, ordering). * Excellent analytical, problem-solving, and critical thinking skills. * Strong communication, interpersonal, and presentation skills, with the ability to effectively communicate technical concepts to non-technical stakeholders. * Ability to work independently and collaboratively in a fast-paced environment. * Experience with Agile methodologies is a plus. * Familiarity with integration concepts and experience working with integrated systems is a plus. Preferred Skills: * Experience with other Salesforce clouds (e.g., Sales Cloud, Service Cloud, Marketing Cloud). * Knowledge of web analytics tools (e.g., Google Analytics, Adobe Analytics). * Experience with A/B testing and personalization strategies. * Understanding of SEO best practices for e-commerce. * Experience with project management tools (e.g., Jira, Confluence).

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