Copy / Content Strategist, Full-time

3 days ago

India Social Siyappa Full time

Copy / Content Strategist, Full-time Location. Remote Start: Immediately About the role We are looking for a strategist who writes for a living and knows the art of prompting. You will own research, voice, messaging, and the full writing funnel. You will use AI confidently for speed and exploration, then polish by hand. You will write product pages, ads, emails, landing pages, blogs, and high-performing social media for D2C and lifestyle brands. What you will do - Build and run a research engine. interviews, review mining, competitor scans, message maps - Design the writing funnel, from awareness to consideration to purchase to retention, with testing loops - Write across channels. PDPs, ad copy, email and SMS flows, landing pages, blogs, scripts, LinkedIn and Instagram. - Lead AI-assisted workflows. outline and concept with AI, generate variants, critique, then refine to the final - Create and maintain brand voice guides. tone ladders, dos and don’ts, examples - Partner with design and performance to ship. learn. iterate using data. - Apply SEO basics. keyword intent, on-page structure, internal links, meta copy without fluff Must haves - 3 to 6 years in copywriting and content strategy for lifestyle or D2C. fashion, beauty, wellness, jewellery. - A portfolio that shows full funnel work and measurable outcomes - Proven prompting skill. role and goal framing, context and constraints, few-shot examples, iterative prompts - Fluency with GPT-class tools and Creative AI assistants. research, outlining, summarising, variant generation - Strong structure and clarity. headlines, proof, benefits, objections, CTA - Comfortable with briefs, timelines, feedback, and owning outcomes Nice to have - Klaviyo or Mailchimp for lifecycle flows - GA or similar for content measurement - Basic Figma or Notion for collaboration - Experience scripting short videos or UGC for social What we offer - Strategy first environment with thoughtful feedback and real ownership - Diverse lifestyle and D2C clientele, a clear growth path into lead strategy - Remote Work Culture How to apply Apply on LinkedIn with your portfolio link. Then email hr@socialsiyappa.com with. 1. Three relevant portfolio links for lifestyle or D2C. 2. One prompt you wrote and the draft it produced, plus the final copy you shipped. 3. A 120-word case study on a project you loved. challenge, approach, result. Subject line: Copy and Content Strategist, Your Name. Applications without this email will not be considered.

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