Copywriter

1 day ago


Mumbai India Craft Worldwide Full time

Job Description Key Responsibilities: - Develop creative concepts and copy for digital, social, film, print, and integrated campaigns. - Collaborate with art directors, designers, and strategists to bring ideas to life with clarity, wit, and emotional resonance. - Write video scripts, taglines, social content, website copy, and brand storytelling pieces. - Adapt master brand campaigns for different markets and formats while ensuring tone and brand consistency. - Translate creative briefs into impactful communication ideas that align with client objectives. - Participate in brainstorming sessions and contribute to the ideation of campaign concepts. - Ensure copy meets brand guidelines and passes through internal and client reviews smoothly. - Stay up to date with industry trends, pop culture, and new digital storytelling formats. Qualifications & Skills: - Bachelor's degree in Advertising, Communication, English, Journalism, or related field. - 36 years of experience as a Copywriter in an agency or content production environment. - Strong portfolio demonstrating conceptual thinking, versatility, and craft. - Excellent command of language, tone, and storytelling. - Ability to write across formats short-form, long-form, conversational, and persuasive. - Strong understanding of digital platforms, brand voice, and audience behavior. Collaborative mindset and ability to work closely with creative and production


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