Product Development

2 days ago

Chennai, Tamil Nadu, India Pon Pure Full time
Job Description

As a Product Development Manager, you will lead the process of bringing new products from concept to market, ensuring they meet customer needs, market demands, and business objectives.

Your role will involve managing cross-functional teams, coordinating product development activities, and overseeing the entire product lifecycle.

From ideation and design to testing, production, and launch, you will drive innovation, quality, and efficiency to deliver successful products that drive company growth and profitability.

Responsibilities :

- Lead the product development process from conceptualization to commercialization, working closely with stakeholders to define product vision, goals, and success criteria.
- Conduct market research, competitive analysis, and customer surveys to identify market trends, customer needs, and product opportunities.
- Collaborate with cross-functional teams, including design, engineering, marketing, and sales, to translate product requirements into technical specifications and actionable plans.
- Develop project timelines, milestones, and budgets, and monitor progress to ensure projects are delivered on time and within budget constraints.
- Facilitate brainstorming sessions, design sprints, and ideation workshops to generate innovative product ideas and solutions.
- Manage product design and prototyping processes, overseeing the creation of product concepts, sketches, wireframes, and mockups. Conduct user testing, feedback sessions, and iterative design reviews to refine product features, usability, and user experience. Coordinate product testing and validation activities, including alpha and beta testing, usability testing, and quality assurance processes.
- Collaborate with manufacturing partners, suppliers, and vendors to ensure seamless production processes and quality control standards. Develop go-to-market strategies, pricing models, and promotional plans in collaboration with marketing and sales teams, ensuring successful product launches and market penetration.
- Monitor product performance, customer feedback, and market dynamics post-launch, iterating on product features and strategies as needed to drive continuous improvement and growth.
- Stay updated on industry trends, emerging technologies, and best practices in product development, incorporating insights into product strategies and roadmaps.

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