Sales Representative

A Sales Representative specializing is responsible for promoting and selling medical lab instruments software solutions to pathology labs and blood bank institutions Sales Representatives specializing in pathology and blood bank equipment play a crucial role in driving revenue growth by promoting and selling specialized solutions that improve laboratory efficiency accuracy and workflow in pathology labs and blood bank institutions 1 Product Promotion Sales Representatives actively promote pathology and blood bank equipment instruments and software to institutes They showcase the features benefits and advantages of their products through presentations demonstrations and marketing materials 2 Building Relationships They establish and nurture relationships with key decision-makers for medical lab instruments including laboratory managers pathologists and blood bank supervisors Building trust and rapport with customers is essential for long-term success in sales 3 Need Assessment Sales Representatives conduct thorough needs assessments to understand the specific requirements and challenges faced by medical lab instruments They identify opportunities for their products to address customer needs and add value to their operations 4 Solution selling They develop customized solutions tailored to the unique needs of each customer leveraging their product portfolio to offer comprehensive solutions that meet customer requirements and provide tangible benefits 5 Sales Presentation Sales Representatives deliver compelling sales presentations to prospective customers highlighting the key features capabilities and benefits of their products They effectively communicate how their solutions can improve laboratory efficiency accuracy and workflow 6 Negotiation and Closing They negotiate terms pricing and contracts with customers to close sales deals successfully Sales Representatives must be adept at overcoming objections and addressing customer concerns to secure commitments from potential buyers 7 Market Research Sales Representatives conduct market research to identify potential customers understand market trends and gather competitive intelligence This information helps them develop effective sales strategies and positioning for their products in the pathology and blood bank market segments 8 Sales Reporting and Analysis They track sales activities maintain sales records and generate reports to monitor sales performance and identify areas for improvement Analyzing sales data helps Sales Representatives refine their sales strategies and focus their efforts on high-potential opportunities Skills and Qualification 1 Sales Experience Prior experience in sales preferably in the medical device or healthcare industry is highly desirable 2 Product knowledge Strong understanding of pathology and blood bank equipment instruments and software solutions including their features applications and benefits 3 Communication Skills Excellent verbal and written communication skills to effectively convey technical information and build relationships with customers 4 Negotiation Skill Ability to negotiate terms pricing and contracts with customers to close sales deals successfully 5 Customer Focus Dedication to understanding customer needs and providing solutions that address their specific requirements 6 Problem Solving Capacity to identify customer challenges and offer innovative solutions that add value to their operations 7 Adaptability Willingness to learn about new technologies products and industry trends in the pathology and blood bank market segments 8 Teamwork Collaboration with internal teams including sales support marketing and product development to support sales initiatives and meet customer needs effectively Job Type Full-time Pay From 240 000 00 per year Work Location In person