Assistant Manager- Seo

2 weeks ago

Pune, India Amber Full time

Assistant Manager – SEO Company: Amber ( amberstudent.Com ) Location: Pune (Work From Office- Viman Nagar) Job Type: Full-time About Amber Amber is a global student accommodation platform helping students find and book ideal housing near top universities worldwide. With a presence in 100+ cities and partnerships with 300+ property providers , we’re transforming the student housing experience through technology, transparency, and data-driven growth . Role Overview We’re looking for a skilled and analytical Assistant Manager – SEO with 2–3 years of hands-on experience to scale our organic growth across global markets. You will drive technical and content SEO initiatives , analyze performance data, track keyword rankings, and stay ahead of evolving trends like Google’s Generative Search (SGE/GEO) and Answer Engine Optimization (AEO). Key Responsibilities - Conduct in-depth keyword research, URL mapping, and content gap analysis for service, city, and blog pages. - Perform technical SEO audits (Screaming Frog, Google Search Console, PageSpeed Insights) and collaborate with developers to fix crawl, indexation, and Core Web Vitals issues. - Monitor and report rank tracking across high-priority keywords and regions using Ahrefs and SEMrush . - Build automated SEO dashboards/reports in Google Sheets and Looker Studio using advanced formulas. - Perform competitor analysis to benchmark performance and identify new backlink/content opportunities. - Implement and optimize schema markup (FAQ, Review, How-to, etc.) to enhance rich results and AI Overview visibility. - Stay updated on Google algorithm changes , SGE/AEO developments, and zero-click SERP trends. - Support link-building and content teams by surfacing high-opportunity pages and keywords. Required Skills & Experience - 2–3 years of SEO experience, ideally with marketplaces or global B2C platforms . - Proficiency in Screaming Frog, SEMrush, Ahrefs, Google Search Console, and GA4. - Strong analytical skills with advanced Google Sheets/Looker Studio reporting. - Expertise in rank tracking, SERP feature targeting, and competitor benchmarking . - Knowledge of emerging trends like GEO/SGE, AEO, and entity-based search . - Ability to collaborate with product, content, and engineering teams . Bonus Points - Experience in mobile/app SEO (ASO for iOS/Android). - Familiarity with China-specific SEO platforms (Baidu, Sogou, Shenma). - Exposure to international SEO strategies. - Experience with Looker Studio connectors, automated reporting, or SEO-related Python scripts . Why Join Amber? - Work at one of the fastest-growing global student platforms . - Solve high-scale SEO challenges across international markets. - Flat hierarchy with high ownership and direct access to leadership. - Collaborative team that values innovation, data, and transparency .

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