Social Media Manager

4 weeks ago

Bathinda PB IN POTENCIA ACADEMY LLP Full time

The Social Media Manager at Potencia Academy Punjab would likely be responsible for developing and executing social media strategies to enhance the academy s online presence promote its educational programs and engage with students parents and the community The role would focus on building brand awareness and supporting the academy s mission through digital platforms Key Responsibilities - Content Creation Strategy Develop and execute social media campaigns aligned with the academy s goals creating engaging content posts videos graphics for platforms like Instagram Facebook LinkedIn etc - Community Engagement Monitor and respond to comments messages and inquiries to foster community interaction and build brand loyalty - Platform Management Manage and optimize the academy s social media profiles ensuring consistent branding and messaging - Analytics Reporting Track key performance indicators KPIs such as engagement reach and conversions using tools like Facebook Ads Manager or analytics dashboards to refine strategies - Paid Campaigns Oversee paid social media ads to promote events courses or enrollment drives optimizing for return on ad spend - Trend Awareness Stay updated on social media trends and competitor activities to keep content relevant and innovative - Collaboration Work with the academy s marketing admissions and academic teams to align social media efforts with broader institutional objectives Job Type Full-time Pay 20 000 00 - 25 000 00 per month Benefits Leave encashment Schedule Day shift Work Location In person

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