Marketing Intern

2 weeks ago

Jaipur, Rajasthan, India Jaipur Rugs Full time
Job Description

Organization Description:

Jaipur Rugs is a social enterprise that connects rural craftsmanship with global markets through its luxurious handmade carpets. It is a family run business that offers an exclusive range of hand-knotted and hand-woven rugs made using 2500 years old traditional art form. The founder, Mr. Nand Kishore Chaudhary created a unique business model, which provides livelihood to the artisans at their doorstep. This changed the standard practice of involving middlemen to work with artisanal communities. The company currently has a network of over 40,000 artisans spread across 600 rural Indian villages in five states of India. It has an end-to-end business model, right from sourcing of wool to exporting a finished handmade rug. The modern and eclectic collection of rugs, made using the finest wool and silk, has won numerous global awards and is currently exported to more than 45 countries with the US sales arm, Jaipur Living, Inc. located in Georgia, Atlanta.

Job Description: The specific responsibilities of the position holder will be (though not restricted to) the following:

- Content Creation: Design graphics, short videos, GIFs, and write engaging captions.
- Trend Research: Monitor social media trends, viral content, and competitor activity.
- Community Engagement: Respond to comments, messages, and assist with influencer collaborations.
- Campaign Support: Help brainstorm and execute innovative social media campaigns.
- Analytics & Reporting: Track engagement metrics, post-performance, and audience insights.
- Platform Management: Assist in scheduling and posting content across platforms.
- Creative Ideation: Contribute fresh ideas for interactive content like reels, polls, and quizzes.
- Brand Consistency: Ensure all content aligns with brand aesthetics and messaging.

Desired Candidate Profile:

- Excellent English language skills
- Very good communication skills
- Knowledge of other foreign languages will be an add on.
- Ability to contact potential clients, partners as well as media.

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