Marketing Manager

3 weeks ago

Panchkula HR IN TVISVA JEWLES LLP Full time

Brand Strategy Positioning Develop and implement brand positioning strategies that highlight uniqueness e g heritage craftsmanship purity Build consistent storytelling across digital and offline channels Digital Marketing Plan and execute campaigns across social media Instagram Facebook WhatsApp YouTube Pinterest Manage SEO Google Ads Meta Ads to drive online store traffic and conversions Coordinate influencer content marketing collaborations Visual Content Marketing Oversee creation of product photography catalogues videos reels festive posters and in-store branding material Ensure consistency in aesthetic appeal across platforms Product Launches Promotions Plan new collection launches festive bridal daily wear etc Design festive promotions discounts and loyalty programs Coordinate with designers and sales teams to highlight bestsellers Customer Engagement CRM Plan customer engagement campaigns like events e g fashion shows kids competitions gifting or lucky draws Build customer loyalty through referral programs feedback surveys and WhatsApp marketing Retail In-store MarketingManage in-store branding banners window displays and seasonal decor Support showroom staff with training material and sales scripts Event Exhibition ParticipationOrganize or participate in wedding fairs jewellery expos and festive pop-ups Handle booth setup product display and customer interaction strategies Market Competitor AnalysisTrack competitors marketing activities and pricing Conduct customer surveys and analyze trends e g minimal vs statement jewellery digital gold interest Inventory Sales CoordinationSuggest what items to promote based on stock trends and slow-moving items Work closely with merchandising e-commerce teams Reporting BudgetingMonitor marketing ROI and prepare monthly performance reports Allocate and manage marketing budget efficiently Job Type Full-time Pay 30 000 00 - 35 000 00 per month Schedule Day shift Work Location In person

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