Senior Creative Director

About Maxcolor LLC:

Maxcolor LLC is a leader in fine jewelry manufacturing and supply for the last 20 years. It’s in-house brand MAX + STONE is among the top 500 softlines brands on Amazon in US and Canada and is on track to grow its portfolio by 40% by end of year. We operate in a fast-paced, performance-driven environment where collaboration, innovation, and precision are key to success supported by a global team based out of India, Philippines, New York and Chicago.

About the Role:

Our team is ready for a visionary and detail-oriented Creative Director to lead the creative development of our fine jewelry brand on Amazon. This role is responsible for shaping and executing a compelling brand presence across all Amazon customer touchpoints, from product imagery to A+ content, ensuring our designs are presented with clarity, luxury appeal, and consistency. The ideal candidate is a proactive, leader with a sharp eye for detail, strong ownership mentality, and deep experience in delivering high-performance content within structured workflows.

Responsibilities:

- Define and lead the visual and creative direction of the brand within the Amazon ecosystem by setting the vision for photography and graphic design teams, including product photography, Amazon Storefront design, and A+ content.
- Direct all photography efforts—including product, model, and lifestyle shoots—by developing clear guidelines, detailed shot lists, and briefs that align with the brand aesthetic and effectively showcase craftsmanship, materials, and key selling points.
- Collaborate closely with graphic design to bring the creative vision to life across all content formats and ensure a cohesive visual narrative.
- Review and quality-check all content received from photographers and videographers to ensure it meets brand standards, creative direction, and Amazon platform requirements.
- Oversee creative execution for product detail pages, ensuring alignment with brand positioning and Amazon best practices.
- Partner with the Product, Business Analytics and Strategy teams to ensure accurate, compelling visual representation of all SKUs on product pages.
- Use performance data (CTR, conversion, image heat maps, sales trends) and competitive analysis to continuously optimize visuals and content to improve conversion rate.
- Own the creative workflow, ensuring efficient processes, clear approvals, and on-time delivery while maintaining a high bar for quality and attention to detail.

Qualifications

- 3+ years of experience in a senior creative role, ideally in luxury category or Amazon.
- Proven expertise in art direction, visual storytelling, or brand development.
- Deep understanding of Amazon content strategy, including listing images, Storefronts, and A+ content.
- Strong leadership, communication, and project management skills with the ability to work cross-functionally and hold creative partners accountable.
- Demonstrated ability to work autonomously and take full ownership of creative deliverables from concept to completion supported by creative partners.
- Exceptional eye for detail, luxury aesthetics, and product presentation.
- Highly organized, deadline-driven, and able to set up and refine scalable creative processes.
- Basic knowledge of graphic design tools and principles is recommended to effectively collaborate with design counterparts.
- Comfortable receiving feedback and iterating quickly in a performance-driven environment.

What Success Looks Like:

- A distinct and elevated brand identity on Amazon that resonates with fine jewelry customers.
- High-quality, conversion-optimized visual content across all Amazon listings.
- A well-coordinated and agile creative team with strong processes and quick consistent output.
- Continuous improvement in visual performance metrics tied to content optimization.