Executive - Digital Marketing (0-1 Yrs) Chandigarh (online/digital Marketing)

2 weeks ago

Chandigarh, India oCode Technologies Full time

SearchEngineACE is a dynamic and innovative IT company seeking a highly motivated and skilled Digital Marketing Executive to join our team As a Digital Marketing Executive you will play a crucial role in developing and implementing our digital marketing strategies to drive brand awareness enhance customer engagement and increase online visibility Job Responsibilities Develop and Execute Digital Marketing Strategies - Collaborate with the marketing team to create and implement comprehensive digital marketing plans aligned with business objectives - Conduct market research to identify target audiences market trends and competitor analysis - Drive organic traffic increase conversions and enhance online presence using SEO SEM email marketing social media content marketing and paid advertising Manage Social Media Presence - Optimize company s social media accounts to boost engagement followers and brand visibility - Create compelling content to attract target audiences and track user engagement - Promptly respond to comments inquiries and messages on social media platforms Content Creation and Management - Develop high-quality content for website blog social media and email campaigns - Perform keyword research and optimize content for SEO and improved search rankings - Collaborate with stakeholders and external partners for content ideas and ensure brand consistency Performance Analysis and Reporting - Monitor KPIs including website traffic conversion rates and social media metrics - Generate reports using analytics tools to assess campaign effectiveness - Provide data-driven recommendations for optimizing digital marketing strategies Stay Updated on Digital Marketing Trends - Stay informed about industry trends emerging technologies and best practices - Continuously enhance skills through self-learning webinars conferences and training sessions Qualifications and Skills - Bachelor s degree in marketing communications business or a related field - Proven experience as a Digital Marketing Executive or similar role - Strong understanding of digital marketing principles tools and techniques - Proficient in using digital marketing channels and platforms including SEO SEM social media email marketing content marketing and paid advertising - Familiarity with website analytics tools e g Google Analytics Google Search Console and social media management tools - Excellent written and verbal communication skills with a keen eye for detail - Creative mindset with the ability to develop engaging content - Strong analytical and problem-solving skills with a data-driven approach - Ability to manage multiple projects prioritize tasks and meet deadlines - Familiarity with industry-standard marketing software and tools e g CRM systems marketing automation tools is a plus ref updazz com

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