Pay Per Click Specialist

3 weeks ago

Gurgaon, Haryana, India Learning Routes Full time

PPC SpecialistIndustry Education Consulting IndustryLocation Plot No 121 Sector 44 Gurugram Gurgaon Haryana 122003 HaryanaSkills Decent Communication Skills Resilience Active listening Creative WritingQualification Diploma Grad Post GradExperience 6 month- 1 yearsShift Timings Monday to Saturday 10 AM to 7 PM WFOPosition Overview We are seeking a highly skilled PPC Specialist to manage and optimize our pay-per-click advertising campaigns across various platforms The ideal candidate will have a proven track record in driving successful PPC campaigns analyzing performance metrics and implementing strategies to achieve marketing objectives and ROI Key Responsibilities 1 Campaign Management Develop implement and manage PPC campaigns across Google Ads Bing Ads and social media platforms 2 Keyword Research Conduct thorough keyword research and analysis to identify high-performing keywords and phrases 3 Ad Creation Create compelling ad copy and design engaging ad creatives that drive click-through rates and conversions 4 Budget Management Monitor and manage PPC budgets to ensure cost-effectiveness and achieve maximum ROI 5 Performance Analysis Track analyze and report on campaign performance metrics including CTR CPC CPA and ROI 6 A B Testing Perform A B testing on ad copy landing pages and bidding strategies to optimize campaign performance 7 Competitor Analysis Analyze competitor PPC strategies and market trends to identify opportunities and adjust campaigns accordingly 8 Collaboration Work closely with the marketing team to align PPC strategies with overall marketing goals and initiatives ref updazz com

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