Digital Marketing Specialist

3 weeks ago

Hisar HR IN TCB Infotech Pvt. Ltd. Full time

About TCB Infotech TCB Infotech is a leading provider of SaaS products and automation solutions empowering businesses to streamline operations and drive growth With expertise in ERPNext Odoo web scraping and a suite of industry-specific management systems we are committed to delivering innovative digital experiences for our clients Role Summary We are seeking a skilled Digital Marketing Specialist to join our team in Hisar In this full-time role you will plan execute and optimise digital marketing campaigns across multiple channels to enhance our online presence and generate qualified leads Key Responsibilities Develop implement and manage digital marketing strategies across SEO PPC content marketing and social media platforms Create schedule and publish engaging content tailored to target audiences Monitor and analyse campaign performance using analytics tools providing actionable insights for continuous improvement Manage and optimise paid advertising campaigns Google Ads Meta Facebook Ads to maximise ROI Collaborate with design and development teams to ensure cohesive branding and messaging Conduct market research and competitor analysis to identify new opportunities Stay updated with the latest digital marketing trends and best practices Requirements Bachelor s degree in Marketing Communications Business or a related field 1-3 years of hands-on experience in digital marketing preferably in a performance-driven environment Strong knowledge of SEO PPC content marketing and social media management Experience with analytics and advertising tools such as Google Analytics Google Ads Meta Business Suite and SEMrush Excellent written and verbal communication skills Ability to work independently and collaboratively in a fast-paced setting Certification in Digital Marketing E g Google HubSpot is a plus Desirable Skills Proficiency with marketing automation tools e g Mailchimp HubSpot Familiarity with content management systems WordPress etc Strong analytical and problem-solving abilities Creative approach to campaign development and content creation Benefits Competitive salary based on experience and skills Flexible work hours and a supportive team environment Opportunities for professional growth and skill development Exposure to diverse projects and the latest digital marketing technologies Certificate and recommendation letter upon successful completion of tenure Job Types Full-time Permanent Pay 10 000 00 - 30 000 00 per month Schedule Day shift Supplemental Pay Performance bonus Yearly bonus Work Location In person

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