Copywriter/social Media Manager

10 hours ago


Mumbai Maharashtra, India OLIVER Agency Full time

Established in 2004 OLIVER is the world s first and only specialist in designing building and running bespoke in-house agencies and marketing ecosystems for brands We partner with over 300 clients in 40 countries and counting Our unique model drives creativity and efficiency allowing us to deliver tailored solutions that resonate deeply with audiences As a part of The Brandtech Group we re at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work Our AI solutions enhance efficiency spark creativity and drive insightful decision-making empowering our teams to produce innovative and impactful results Role Copywriter Social Media Manager Location Mumbai India About the role Working in true collaboration with our client we have one goal in mind to be the leading agency partner for the development of stunning and effective Needs based content and digital media campaigns These brands are at the forefront of contemporary thinking utilising in-depth insight for digital strategy and content advertising They are also dedicated to sustainability and foregrounding a brand purpose which means the work we do with them requires working creative thinking into every brief regardless of scale We are currently looking to hire a Social Media Manager with 1 years experience to manage social networks for a top FMCG client The successful candidate will have a strong background of working with digital and social agencies and must excel in producing engaging and creative social media and digital work across planning strategy and media An editorial background and creative skills such as Photoshop would be an advantage What you will be doing Your key role will be to manage all content for the brand and build an engaging community on social media Content Strategy Creation Plan create write copy and curate engaging content tailored to each platform Instagram Facebook LinkedIn X etc Develop and maintain a consistent brand voice and aesthetic Platform Expertise Trends In-depth knowledge of platform algorithms formats and audience behaviour Stay updated with emerging social trends tools and content innovations Community Management Monitor DMs comments and mentions Engage with the audience manage brand reputation and escalate issues when needed Analytics Reporting Track performance metrics reach engagement follower growth etc Analyse insights to optimise content and campaign effectiveness Campaign Execution Collaboration Work with designers copywriters and performance teams to roll out campaigns Coordinate influencer partnerships and cross-functional initiatives Manage content for the brand across social e-comm and website Curate copy for the brands social media handles Should be camera friendly and good with shooting content from a phone Grow brand s social media and YT follower base aggressively by creating content mapping performance looking through competition engaging with the influencer community and managing the online reputation Repurpose existing content for different uses Master a variety of brand voices Work closely with clients to create strong concepts from initial briefing through to execution Set tone and drive creativity working closely with the Creative Director-Copy CD Account Director and Data Strategists to ensure creative excellence Maintain a high awareness of relevant trending topics and news to identify content opportunities Be responsible for working with internal teams to gather input and validate the content Ensure consistency and quality across all written content Present and articulate concepts to clients Posting and scheduling all content and keep the content and cultural calendar up to date Helping to plan the content calendars Helping to develop copy to support our visual content Participating in creative brainstorms alongside the Creative Director and Strategist Having a great understanding of social channels and trends Staying up to date with updates and changes across the social platforms and communicating these to team members What you need to be great in this role 1-3 years strong experience writing for digital Must be comfortable creating content with SEO in mind Ability to strategies things from a long term perspective Good in analytics To be up to date with trends know how of platforms Keep a track record of executing campaigns Understanding of how digital landscape works Should have ability to think on a 360 cohesive level Proactive follow ups to be on top of things Have worked with beauty personal care space Have a creative vision for the brand - strategy copy content social with knowledge and expertise Be immersed in the execution of Brand across all consumer touch points - social media influencer paid media including performance PR ecomm and DTC To take accountability manage the flow of accountability and scale up quality work Put together content schedules and create a seamless environment and flow of work Must have flawless written English including punctuation and spelling Someone who loves the pace of digital change and innovation Someone who keeps abreast of pop culture loves a meme and keeps on top of internet trends Good understanding of which content formats and platforms drive which outcomes Good understanding of people s behaviour on social media across different platforms A thorough understanding of the language and needs inherent to writing for beauty brands A powerful grasp of how content can play out across multiple mediums Able to use data and insight to inform creative A flair for words Good Communication skills Good in handling pressure The ability to think conceptually when needed Experience working as part of a traditional creative team designer and copywriter would be helpful Demonstrated ability to combine and translate complex material from different sources and contexts into stories and content that engage and resonate with target audiences Confident presenting and communicating clearly to other team members and clients Preferably someone who comes from a digital first digital only brand editorial agency Passion for and inquisitive about AI and new technologies Understanding and knowledge of AI tools is beneficial but ability to learn and digest benefits and features of AI tools is critical Req ID 15132 LI-SP1 LI-Onsite Our values shape everything we do Be Ambitious to succeed Be Imaginative to push the boundaries of what s possible Be Inspirational to do groundbreaking work Be always learning and listening to understand Be Results-focused to exceed expectations Be actively pro-inclusive and anti-racist across our community clients and creations OLIVER a part of the Brandtech Group is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential and individual differences are valued and respected All applicants shall be considered for employment without regard to race ethnicity religion gender sexual orientation gender identity age neurodivergence disability status or any other characteristic protected by local laws OLIVER has set ambitious environmental goals around sustainability with science-based emissions reduction targets Collectively we work towards our mission embedding sustainability into every department and through every stage of the project lifecycle



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