Digital Marketing Manager

3 weeks ago

Jaipur, Rajasthan, India ENBRAUN Technologies Full time
About Us

Enbraun Technologies is the creator of eResource Scheduler, a leading resource management software used by businesses globally to optimize and manage workforce allocation.

As we scale up, we're looking for a passionate Digital Marketing Manager to drive our online presence and lead digital initiatives from the ground up.

Profile Overview

We're seeking a highly motivated Digital Marketing Manager who thrives in dynamic environments. You will have the opportunity to build and execute digital marketing strategies from scratch, collaborate across departments, and directly impact brand visibility and lead generation.

Key Responsibilities

- Build and execute comprehensive digital marketing strategies (SEO, content, social, email, and paid) to drive traffic and lead generation.
- Lead, mentor, and grow a small digital marketing team, ensuring collaboration and skill development.
- Plan and oversee SEO strategies: keyword research, backlink building, competitor audits, and on-page optimization.
- Manage content and inbound marketing initiatives across blogs, social media, and forums.
- Design and run Account-Based Marketing (ABM) campaigns for B2B lead generation.
- Oversee email marketing campaigns, nurture flows, and customer engagement strategies.
- Collaborate with tech, design, and sales teams for cross-functional marketing campaigns.
- Track, measure, and present campaign performance with actionable insights.
- Stay on top of industry trends and proactively recommend new growth opportunities.

Key Requirements

- 7+ years of digital marketing experience with proven ability to lead and scale marketing initiatives.
- Strong leadership and team management skills – experience in building/managing a small team.
- Expertise in SEO, inbound marketing, and content strategies.
- Hands-on experience with tools like Ahrefs, SEMrush, Moz, Google Analytics, Search Console.
- Experience with ABM (highly preferred) in a B2B SaaS/product environment.
- Strong analytical and project management skills with a data-driven approach.
- Prior experience in IT/software or product-based companies preferred.
- Excellent communication skills and the ability to work cross-functionally.

Perks

- Opportunity to lead digital marketing from scratch and make a visible impact.
- Collaborative and innovative work environment.
- Be part of a growing SaaS product with global reach.
- 5-day work week.
- Quarterly recognition programs & yearly team outings.
- Paid leaves.

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