Marketing Specialist

1 day ago

Gudivada Andhra Pradesh, India Princeton IT Services Full time

Marketing Specialist - Marketplace Listings Experience Level Minimum 2 years Work Location Gudivada Andhra Pradesh Shift Timing 6 00 PM to 3 30 AM IST Website Job Overview We are seeking a highly motivated and detail-oriented Marketing Specialist to manage and optimize our product listings across major online marketplaces including Amazon Walmart TikTok Shop Instagram Shopping and more This role is ideal for someone who thrives in a fast-paced e-commerce environment and has a passion for digital merchandising content optimization and performance marketing Key Responsibilities Marketplace Management Own and manage product listings across Amazon Walmart TikTok Instagram and other relevant platforms Listing Optimization Write and optimize product titles descriptions bullet points and backend keywords to improve visibility and conversion Content Strategy Collaborate with creative and product teams to develop compelling product imagery videos and A content Performance Monitoring Track and analyze key metrics CTR conversion rate sales rank etc to identify opportunities for improvement Promotions Campaigns Plan and execute promotional campaigns seasonal sales and influencer collaborations on marketplace platforms Compliance Guidelines Ensure all listings comply with platform-specific policies and brand standards Cross-Functional Collaboration Work closely with inventory logistics and customer service teams to ensure seamless operations and customer satisfaction Qualifications Bachelor s degree in Marketing Business Communications or related field 2 years of experience in e-commerce or digital marketing with a focus on marketplace platforms Strong understanding of SEO for marketplaces and digital merchandising best practices Experience with tools like Helium 10 Jungle Scout or similar is a plus Familiarity with TikTok Shop and Instagram Shopping features and trends Excellent written and verbal communication skills Highly organized with strong attention to detail and ability to manage multiple listings and campaigns simultaneously Preferred Skills Experience with Amazon Seller Central and Walmart Seller Center Knowledge of paid advertising on Amazon PPC TikTok and Meta platforms Basic graphic design or video editing skills are a plus Data-driven mindset with proficiency in Excel or Google Sheets

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