Designer

19 hours ago

Mumbai, Maharashtra, India JSW Paints Full time
Position: Designer

Responsible for assisting in developing and promoting Colour as a brand, identifying market trends across and increasing consumer awareness and adoption of JSW Paints Colourvista range of colours.

Responsibilities:

Brand & Design Development

- Follow design process to create new tools and collaterals for colour category & revamp the existing tools as per latest trends.
- Work closely with the category team to come up with seasonal Vogue Collection/ Textures and tools.
- Updated with latest global trends & come-up with creative ideas for brand development
- Assist in design content creation for colour promotion across platforms, with a focus on lifestyle and design trends.
- Design new paint textures & effects with suitable colour combinations and application tools as per market trend
- Provide design assistance for architect and interior designer programs with relevant colour tools and kits.

Colour Strategy Support

- Assist in brainstorming and developing colour strategies to differentiate from market trends.
- Contribute to the overall colour strategy & philosophy from research to rollout stages.
- Apply basic knowledge of colour psychology, trends, and colourant data to enhance colour palettes.
- Implement colour strategies in JSW Paints Colour Services and consultancy.

Qualifications and Skills:

- 2- 4 years of experience in interior design, fine arts, colour science, or a related field. A master's degree or certification in colour theory is a plus.
- Proven experience in a similar role, preferably in the decorative paints or coatings industry.
- Experience in colour consulting preferably in Paints & Décor space.
- Strong artistic and creative abilities with an eye for detail and aesthetics.
- Strong background in developing colour tools/collaterals and understanding colour psychology.
- Ability to identify market trends, analyse competition, and stay updated with industry best practices.
- Detail-oriented with a creative approach to design execution.
- Proactive, flexible, team player and capable of collaborating with various stakeholders
- Collaborate with painters and contractors for physical properties related to colour creation.
- Soft-ware skills requirement: Adobe creative suite

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