Influencer Marketing Specialist

3 weeks ago

Mumbai India El Sol Strategic Consultants Full time

Job Description Job Title: Marketing Associate (Influencer Marketing) Location: Mumbai/Delhi, In-Office Full-Time (5 days working, last Saturday working) Timings: 9:30 - 6:30pm At El Sol Strategic Consultants, we merge imagination, knowledge and technology to build brands and enable their digital transformation. We've combined creative strategy, market insights, and cutting-edge technology to transform homegrown and global brands across industries. Our approach blends imagination with data-driven execution, delivering measurable growth, enhanced visibility, and lasting market impact. Key Responsibilities - Research, identify, and shortlist relevant influencers based on campaign briefs, audience demographics, engagement rates, and content quality. - Maintain and update influencer databases with accurate contact, rate, and performance details. - Reach out to influencers or their managers for collaborations, negotiations, and deliverable discussions. - Coordinate with internal teams (creative, brand, and performance) to ensure influencer fits align with campaign goals. - Track influencer performance metrics (reach, engagement, ROI) and share insights for future campaigns. - Stay updated with influencer trends, niche communities, and emerging creators. - Support in vetting influencer authenticity (follower quality, engagement legitimacy, content alignment). Requirements - 24 years of experience in influencer marketing & talent sourcing experience. - Excellent communication, negotiation, and organizational skills. Preferred Qualities - Comfortable managing multiple campaigns simultaneously. - Proactive approach What We Offer - Opportunity to work with top brands and emerging creators. - Collaborative and fast-paced work culture. - Growth opportunities within influencer and digital marketing verticals.

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