
Social Media Executive
17 hours ago
Job Description About the Company- TalentGum is a leading e-learning platform launched in 2021 that aspires to transform the scope of extra-curricular education globally by encouraging the all-round development of children. The platform offers a multitude of expert-curated live, online courses such as dance, music, public speaking, art, and chess that are taught by subject-matter experts. These courses are specially designed to maximize the learning of children in the age group of 4 to 14. TalentGum is trusted by 1 lakh+ happy registered users across 70+ countries. Description : We're looking for a creative and digitally fluent Social Media Executive to lead TalentGum's content presence across platforms. This is a dynamic, full-stack role for someone who can ideate, execute, and optimize social-first content that drives engagement, brand equity, and business outcomes. Key Responsibilities - Lead daily social media execution across Instagram, Facebook, BlueSky, Threads, YouTube, and LinkedIn. - Plan and produce short-form content: reels, carousels, stories, and YouTube Shorts. - Write campaign messaging, social captions, and paid ad copy in line with brand tone. - Support branding initiatives: brochures, one-pagers, landing page copy, and event collaterals. - Coordinate with designers and external partners to bring content to life. - Monitor platform analytics and derive insights to guide content strategy. - Explore AI tools and automations that improve efficiency in content planning and production. Requirements: - 24 years of hands-on experience in social media and content marketing. - Proven ability to grow a brand or personal social media profile from 0 to 50K (brand) or 0 to 10K (personal) followers within 6 months, using a combination of content strategy, trends, and platform insights. - A strong grasp of short-form content trends and tools (CapCut, Canva, etc.). - Excellent written skills for copy, storytelling, and campaign messaging. - Basic knowledge of SEO, content analytics, and user engagement patterns. - Familiarity with AI tools like ChatGPT, Jasper, Copy.ai, or automation dashboards. Why Join Us - Work on a mission-driven product that impacts young learners. - Collaborative, open, and inclusive team culture. - Opportunity to grow with a high-paced startup. - Competitive compensation and learning opportunities
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