Brand Promotion

3 weeks ago

Kharagpur WB IN VTR INDUSTRIES PVT LTD Full time

Job Title Brand Promotion Strategy Executive Location Head Office VTR Industries Pvt Ltd Experience 1 - 5 years About the Role We are looking for a proactive creative and driven Brand Promotion Strategy Executive to join our head office team In this role you will lead brand building and promotional activities across media digital and social channels You will work closely with the Sales Head to align promotion plans with sales strategy and budgets You will also manage external collaborations and third-party firms for executing campaigns Key Responsibilities Develop plan and execute branding promotional strategies to increase brand visibility and reputation across all media traditional social media digital Coordinate with the Head of Sales to align on promotion plans target markets budgets and timelines Monitor market trends competitor activity and consumer insights use these to inform strategies Oversee content creation for social media digital campaigns off-line media etc Manage external agencies vendors third-party firms for design media buying PR digital ads influencer tie-ups etc Track campaign performance analyze metrics prepare reports suggest optimizations Ensure brand messaging is consistent across all channels Assist in budgeting for promotions ensure that spend is in control and delivers ROI Stay updated with latest digital marketing social media and media tech trends tools Requirements Bachelor s degree Marketing Communications Business or related field 1 to 5 years experience in brand promotion marketing media digital marketing Strong understanding of social media digital marketing channels Good communication content creation copywriting skills Experience working with third-party agencies vendors Analytical mindset ability to handle budgets measure performance Ability to coordinate and collaborate with cross-functional teams especially Sales Salary Benefits Salary 15 000 - 20 000 per month Benefits Provident Fund PF Employee State Insurance ESI as per applicable norms Yearly increments based on performance Equal Opportunity VTR Industries Pvt Ltd is an equal opportunity employer We encourage applications from all qualified candidates regardless of gender age caste creed religion Selections will be based on merit experience and alignment with company values How to Apply Send your resume along with a cover letter highlighting your relevant experience to 8373052924 Please include examples of past brand promotion campaign work if available Job Types Full-time Permanent Pay 15 000 00 - 20 000 00 per month Benefits Health insurance Paid sick time Provident Fund Work Location In person

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