Google Ads Executive

4 weeks ago

Chandigarh, India AdQuark Full time

Position Overview

We are seeking a results-driven Google Ads Executive to manage and optimize paid search campaigns across Google Ads. The ideal candidate should have hands-on experience with campaign setup, keyword management, ad copy creation, bid optimization, and performance analysis. This role requires analytical skills, attention to detail, and the ability to deliver strong ROI through paid advertising.

Key Responsibilities

- Plan, create, and manage Google Ads campaigns (Search, Display, Shopping, and YouTube).
- Conduct keyword research and implement best practices for targeting.
- Write and test compelling ad copies to maximize CTR and conversion rates.
- Monitor daily campaign performance and adjust bids, budgets, and targeting as needed.
- Optimize campaigns for CTR, Quality Score, and ROI.
- Track conversions and ensure accurate pixel/analytics tracking.
- Generate performance reports and provide actionable insights.
- Stay updated with the latest Google Ads trends, features, and policies.
- Collaborate with internal teams to align campaigns with overall marketing objectives.

Requirements

- Proven work experience as a Google Ads Executive / PPC Specialist.
- In-depth knowledge of Google Ads, Google Analytics, and keyword tools.
- Strong analytical skills with the ability to interpret campaign data.
- Proficiency in A/B testing and landing page optimization.
- Good written and communication skills for ad copywriting and reporting.
- Certification in Google Ads (preferred but not mandatory).
- Ability to manage budgets and deliver performance under tight deadlines.

Preferred Qualifications

- Experience with affiliate marketing, e-commerce, or lead generation campaigns.
- Familiarity with automation scripts, MCC account management, and third-party tracking tools.
- Knowledge of other paid platforms (Facebook Ads, Bing Ads, etc.) is a plus.

What We Offer

- Competitive salary and performance-based incentives.
- Exposure to high-budget international campaigns.
- A fast-paced, growth-oriented environment with learning opportunities.
- Chance to work with a dynamic team in the digital marketing & performance advertising industry.

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