Head -manager Ecommerce

2 weeks ago

Noida, Uttar Pradesh, India Antal International Full time

Job Title Manager - E-Commerce M-3 Department Sales - FMCG Location Corporate Office Noida Reporting to VP Sales FMCG About the Role We are seeking an experienced and dynamic Manager - E-Commerce to lead the development and execution of our e-marketing strategy strengthen our brand presence and drive e-commerce sales for one of the leading FMCG Companies The role will focus on new SKU listings managing the product portfolio supporting new product development and implementing strategies that enhance business contribution Key ResponsibilitiesStrategic Leadership Develop and achieve the Annual Operating Plan AOP for E-Commerce Drive strategies to enhance the visibility and sales of all SKUs across online platforms Collaborate on marketing strategies customer insights and market research to ensure online growth E-Commerce Operations Plan assortment and manage the product portfolio effectively Ensure accuracy in uploading promotional offers and listings Monitor and enhance the security of checkout pages and payment processes Analyze website traffic marketing strategies and sales metrics to recommend improvements Brand Communication Management Lead digital marketing initiatives to boost online presence Drive internal communications and corporate branding efforts Coordinate with in-house and external teams to align with branding and communication strategies Team Coordination Work closely with software developers copywriters and graphic designers Ensure smooth collaboration with marketing supply chain finance and NPD teams Qualifications Experience Educational Qualification Post-Graduate in a relevant field Experience 8 years in the FMCG or related industry with significant exposure to e-commerce and digital marketing Key CompetenciesTechnical Functional Marketing Strategy Planning Brand Portfolio Management Digital Marketing Corporate Communications Market Research Analysis Behavioral Customer Focus Collaboration Creativity Innovation Result Orientation Key Metrics Timely execution of portfolio strategies and brand plans Adherence to marketing budgets Increased contribution from focus segments brands Enhanced brand recall and perception Stakeholder ManagementInternal Marketing Supply Chain Finance NPD External PR Advertising Research Agencies Customers VendorsBenefits Travel expenses covered

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