Senior Content Writer
1 week ago
Incumbent with English content writing is highly preferred
Salary: As per University Norms
Job Purpose
Write content for social media posts, product/service descriptions, website copy, and campaign copy (Content for Email, SMS, Social Media, articles, and blog to mention).
3. Key Accountability
Strategic - Support in the execution of marketing department strategies
Operational
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Develop compelling thought-leadership content for the founder & President of the Organization.
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Bring his thought-leadership vision to life through content that focuses on his journey, milestones, Events, and themes.
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Generate content ideas/themes/topics in alignment with social media presence.
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Create and manage the social media calendar effectively.
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Write content for social media posts, product/service descriptions, website copy, and campaign copy (Content for Email, SMS, Social Media, articles, and blog to mention).
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Analyze content marketing strategies of competitors/ relevant third-party websites and pitch suitable article ideas
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To maintain social media pages of Organization, Content/blog writing, Creative Writing
SMO, Crisis Communication, Online Reputation Management, Influencer marketing
Research Development
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Research and gathering useful information and writing relevant content as per the style, tone, and company requirements.
Financial and Budget - Ensure the budget pertaining to your areas of function is utilized, optimized and tracked
Collaborations – Within the university functions
Academic
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Staying abreast of developments in the areas of content writing
External Representation
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As and when required and essential in the role
4. Person Specification
Substantial Technical and Leadership experience
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Ability to get the work done by taking initiative and a reasonable aggressive approach.
External Relations and Corporate Engagement
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Extend support whenever required in maintaining external relations and corporate engagements
Personal attributes and style
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Excellent Writing, Spelling, and understanding of grammar are essential to the role - the ability to write in various formats and styles for multiple audiences.
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The Content Writer should understand the audience and what motivates them online. A flair for writing with an understanding of what works on the internet and Social Media.
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You should be able to adapt to the fast-paced work culture.
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Dynamic abilities to work in a team
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Accurate content will be produced under tight deadlines.
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Ability to think outside of the box when problem-solving
• Ability to communicate to the tech-savvy as well as in layman's terms, interchangeably Minimum Qualification & Experience
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A bachelor's degree in any domain.
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3-4 years of experience in the desired domain (education sector)
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Applicants should have a flair for writing.
• Impeccable English writing skills along with a strong command on grammar and punctuation.
• Should know about SEO, use of keywords in Title, Heading, Sub-Heading, and Contents. Knowledge of writing Meta-Title and Meta-Description.
5. Communication & Working Relationship
Internal
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Schools
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Functions
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Departments
External
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Professional academic networks and societies
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Corporates
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