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Job Description
Job Title: Senior Manager - General Insurance Corporate Marketing (Branch Management)
Location: Ahmedabad
Experience: 15+ years
Academic Qualifications: Graduate and above
Industry Type: Insurance Broker
About the Role:
The Senior Manager in General Insurance Corporate Marketing will play a pivotal role in driving business growth and managing branch operations. This position requires a seasoned professional with extensive experience in the general insurance domain (EB and NON-EB), particularly in corporate marketing and commercial lines. The role involves understanding customer needs, developing strategic marketing initiatives, and building strong business relationships to enhance the company's market presence.
Key Responsibilities:
1. Business Development: EB and NON-EB
- Fully understand the business proposition and service solutions in relation to customer needs.
- Explain concepts and effectively sell services to potential clients.
- Proactively develop new customer contacts and build long-lasting business relationships.
2. Client Engagement:
- Follow up on qualified prospects through field visits.
- Participate in networking activities to attract, partner, and cultivate new business prospects.
- Take initiatives in various marketing channels to connect with prospective clients, generate leads, and acquire clients.
3. Team Management:
- Lead and manage a team to achieve business objectives.
- Provide guidance and support to team members to enhance their performance.
4. Strategic Marketing:
- Develop and implement creative marketing campaigns.
- Engage in cross-selling and upselling of services to maximize revenue.
Key Skills & Qualifications:
- Extensive experience in general insurance, particularly in corporate marketing and commercial lines.
- Proven track record in team handling and leadership.
- Strong communication skills, both written and verbal.
- Creative approach to developing new campaigns.
- Excellent negotiating and interpersonal skills.
- Strong organizational skills and commercial awareness.
- Proficient in pricing strategies and data analysis.
- High standard of computer literacy and good numeracy skills.
Special Requirements:
- The candidate should possess drive and determination.
- Willingness to travel as required.
- Relevant certifications in the insurance domain are preferred.
This role offers an exciting opportunity for a seasoned professional to leverage their expertise in general insurance and corporate marketing to drive business success and manage branch operations effectively.
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