Media Buyer

20 hours ago


Hyderabad India Botup Technologies Pvt Ltd Full time

Job Description We are hiring a hands-on Performance Media Buyer to run Search arbitrage campaigns end-to-end from setup to scale in a hybrid India-based role. Role & Responsibilities - Build, launch and manage high-volume Google Display campaigns focused on search arbitragestructure accounts, ad groups, keywords and match types for efficient scaling. - Optimize bids, budgets and automated rules to hit CPA/ROAS targets while maintaining strict pace and spend controls. - Design and execute rigorous A/B tests for creatives, landing pages and funnel flows; analyze results and iterate to improve conversion metrics. - Implement and maintain accurate tracking (UTMs, server-side / pixel strategies, GA4) and validate conversion attribution across platforms. - Monitor traffic quality and take proactive measures against invalid/fraudulent traffic; work with partners to minimize waste and maintain compliance. - Prepare clear performance reports and actionable insights for ops and finance; collaborate with cross-functional teams to scale winning strategies. Skills & Qualifications Must-Have - Google Ads Additional Qualifications - Proven track record in performance media buying or search arbitrage with measurable campaign ROI improvements. - Comfortable working in a fast-paced, metrics-driven adtech environment; strong analytical and problem-solving orientation. - Located in India and able to work hybrid (onsite + remote) as required; professional proficiency in English. Keywords: search arbitrage, performance media buyer, Google Ads, RSOC, AFS, Ads for Search, Adsense, SEM, ROAS, CPA, bid optimization, conversion tracking, fraud detection, campaign scaling. Skills: google ads,rsoc,search arbitrage,afs


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