Lead Graphic Designer

Job Description Why this role exists Innobot Health is growing quickly, and we're ready to unify our visual languagefrom our product UI to our marketingunder a single, thoughtful creative leader. You'll own our design system, shape our brand, and craft intuitive experiences for our web platform and website. If you love switching between Figma frames and campaign layouts, guiding the bar for craft, and collaborating with engineers, marketers, and video editorsyou'll thrive here. What you'll own - Product UI/UX - Lead end-to-end design for our web platform and marketing website: research IA wireframes high-fidelity UI prototypes developer-ready specs. - Build and maintain a scalable design system(components, tokens, accessibility states) to accelerate product delivery. - Advocate for accessibility (WCAG 2.1+), responsive behavior, and clear information architecture. - Partner with PM/Engineering on discovery, usability testing, analytics-informed iteration, and healthy design-to-dev handoff. Brand & Visual Direction - Own Innobot Health's visual identity: typography, color, illustration, iconography, motion, and brand guidelines. - Create and steward a cohesive look & feel across web, product, social, email, events, and paid campaigns. - Design sales collateral and marketing materials (one-pagers, case studies, pitch decks, landing pages). Creative Leadership & Collaboration - Set the creative bar for the company and provide tasteful, actionable feedback to teammates and vendors. - Liaise with and brief video editors, web developers, and marketing team members; ensure timelines, quality, and consistency. - Establish processes for intake, prioritization, and QA of all design requests. You'll bring - 7+ yearsof professional design experience, with 2+ yearsoperating as a lead or sole designer owning brand + product. - Portfoliothat showcases shipped product UI/UX work andbrand/marketing systems; clear rationale behind your decisions. - Mastery of Figma(auto-layout, variants, tokens, interactive prototypes) and Adobe Creative Cloud(Illustrator, Photoshop; After Effects a plus). - Strong UX fundamentals: problem framing, user flows, wireframes, interaction patterns, content hierarchy, usability testing. - Experience creating/maintaining design systemsfor web apps; familiarity with developer handoff (design tokens, specs). - Working knowledge of HTML/CSSconcepts to partner well with engineers (you don't need to code production). - Excellent visual craft and typography; ability to produce polished marketing assets quickly without sacrificing quality. - Comfort collaborating across time zones; dependable project management and communication. Nice to have (healthtech context helpful but not required) - Prior healthtechor regulated-industry experience; familiarity with privacy-minded design. - Basic motion design for UI micro-interactions or brand storytelling. - Experience with data visualization, dashboards, or AI-assisted content tools. - Familiarity with CMS/marketing tools (Webflow/Next.js handoff, HubSpot, GA4/Hotjar/Amplitude). How we work - Remote-friendly within India and working hours 6PM - 3AM IST. - Clear briefs, async updates, and fast feedback cycles; we value outcomes over busywork. - Small, high-ownership teamyour decisions will be seen and felt across the company. How to apply Email [Confidential Information]with: 1. Your resume/LinkedIn 2. A link to your portfoliohighlighting 23 case studies that cover both product UI/UX and brand/marketing 3. A short note (200 words) about a design system you've built and how it changed build velocity or quality