Seo & Smo Executive

6 days ago

Dinanagar PB IN MKR Techsoft Private Limited Full time

Job description REQUIREMENT FOR SEO EXECUTIVE SMO EXECUTIVE BOTH FOR BOYS AND GIRLS FRESHER ALSO EXPERINCED CANDIDATES CAN APPLY QUALIFICATION - GRADUATION LOCATION - DINANAGAR SEO Executive SMO Executive An SEO SMO Search Engine Optimization Social Media Optimization job description typically involves enhancing a company s online presence through various strategies SEO focuses on improving organic unpaid search engine rankings to increase website visibility and traffic SMO focuses on optimizing social media presence to boost engagement brand awareness and drive traffic to websites Here s a breakdown of the key responsibilities SEO Responsibilities Keyword Research Identifying relevant keywords and phrases that users search for to optimize website content On-Page Optimization Improving website structure content and meta descriptions to make them more search engine-friendly Off-Page Optimization Building backlinks from other reputable websites to increase website authority and ranking Technical SEO Ensuring the website is technically sound for search engines including site speed mobile-friendliness and XML sitemaps Performance Monitoring Tracking website traffic keyword rankings and other relevant metrics to assess the effectiveness of SEO strategies Staying Updated Keeping abreast of the latest search engine algorithm updates and best practices SMO Responsibilities Social Media Strategy Developing and implementing social media strategies to align with business goals and increase brand visibility Content Creation Creating engaging content text images videos for various social media platforms Community Engagement Interacting with followers responding to comments and messages and fostering a sense of community Performance Analysis Monitoring social media metrics likes shares engagement to evaluate the effectiveness of campaigns Social Media Management Managing social media accounts scheduling posts and ensuring consistent brand messaging Trend Monitoring Staying informed about the latest social media trends and platform updates Combined Responsibilities Reporting Providing regular reports on SEO and SMO performance highlighting key insights and areas for improvement Collaboration Working with other teams e g content design development to ensure a cohesive online presence Budget Management Managing expenses related to SEO and SMO campaigns Analysis Identifying trends and insights from data to inform future strategies and improve overall performance In essence an SEO SMO specialist is a digital marketer who leverages both search engines and social media to drive traffic increase brand awareness and ultimately achieve business goals Job Types Full-time Fresher Benefits Health insurance Work Location In person

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