Creative Strategist – Influencer

11 hours ago

Kurnool, India Collegedunia Full time

We are looking for a Creative Strategist who deeply understands Gen Z culture, trends, and digital behaviour. This role is perfect for someone who lives on social media, understands what goes viral, and can build a strong online presence for brands. 🐀 Key Responsibilities  Develop trend-driven content strategies tailored for Gen Z audiences.  Plan and execute end-to-end social media content across Instagram etc. and short-form platforms.  Analyze market trends, media consumption patterns, audience preferences, and platform behaviour to identify content opportunities.  Track social media algorithms, new features, platform updates, and suggest creative approaches accordingly.  Identify viral moments, hooks, and formats aligned with brand voice.  Collaborate closely with content creators, designers, and video editors.  Manage social calendars, campaign ideation, and platform-wise strategies.  Track performance, insights, and platform analytics to improve engagement.  Strengthen the brand’s online presence through innovative and fresh creative ideas.  Stay updated with pop culture, memes, reels trends, and creator ecosystems. 🐀 Requirements  3+ years of experience in social media, content strategy, or digital creation.  Strong understanding of Gen Z psychology, humour, references, and digital habits.  Proven experience in managing or growing engaging social media pages.  Ability to ideate viral concepts and translate them into executed content.  Excellent sense of aesthetics, storytelling, and digital-first creative thinking.  Ability to work in a fast-paced, trend-heavy environment. 🐀 Ideal Candidate  Someone who is plugged into trending reels, meme culture, creator economy.  Has worked with youth-centric brands, content studios, or social media agencies.  Thinks creatively, moves fast, and brings fresh creative energy to the table.

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